WBYR

WBYR, branded as 98.9 The Bear, is a radio station licensed to Woodburn, Indiana with studios in Fort Wayne, Indiana. The station broadcasts an active rock format at 98.9 on the FM dial. WBYR is owned by Federated Media.

WBYR
CityWoodburn, Indiana
Broadcast areaFort Wayne, Indiana
Branding98.9 The Bear
SloganFort Wayne's Rock Station
Frequency98.9 MHz
First air date1989
FormatActive rock
ERP50,000 watts
HAAT138 meters (453 ft)
ClassB
Facility ID55659
Transmitter coordinates40°57′14.00″N 84°53′7.00″W
Call sign meaningW B Y R= BEAR.
Former call signsWERT-FM (1979-1987)
WKSD (1987-1989)
OwnerFederated Media
(Pathfinder Communications Corporation)
Sister stationsWOWO (AM), WFWI, WKJG, WMEE, WQHK-FM
WebcastListen Live
Website989thebear.com

History

WBYR was the former WERT-FM and WKSD in Van Wert, Ohio, owned by Ray Livesay. Throughout the 1960s and 1970s, WERT-FM simulcast its sister AM station. When the FCC gave the ultimatum for Class B FM stations to increase power to maximum levels or be downgraded, WERT-FM increased power to 50,000 watts and introduced a beautiful music format. Once the station was sold to Atlantic Resources, the call letters were changed to WKSD ("Kiss 99") with a satellite delivered adult contemporary format.

In January, 1989, comedy clips, construction sound effects and a vague but brief announcement was heard over and over again for about a week, "9890 songs in a row on Fort Wayne's new 98.9". A classic hits format debuted on the 11th of the month at Noon, with the first song being "Old Time Rock and Roll" by Bob Seger.[1] Meanwhile, the WKSD calls resurfaced at 99.7 FM licensed to Paulding, Ohio; WKSD 99.7 FM now features oldies and sports talk as a sister station to WERT/1220.[2]

References

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