WAWT

WAWT (107.1 FM) is a station covering the Huntington, West Virginia area. The Educational Media Foundation outlet broadcasts at 107.1 MHz with an ERP of 3.1 kW, is licensed to Ironton, Ohio and is currently branded as an Air1 affiliate playing contemporary worship music.

WAWT
CityIronton, Ohio
Broadcast areaHuntington/Ashland/Ironton
BrandingAir1
SloganWorship Now
Frequency107.1 MHz
First air date1973 (as WITO)
FormatContemporary Worship
ERP3,100 watts
HAAT137 meters (449 ft)
ClassA
Facility ID61686
Transmitter coordinates38.523°N 82.653°W / 38.523; -82.653
Former call signsWITO (1973–1985)
WMLV (1985–1997)
WFXN (1997–2002)
WBKS (2002–2010)
WLRX (2010–2019)
OwnerEducational Media Foundation
WebcastListen Live
Websiteair1.com

History

WLRX, which originally signed on the air in 1973 as WITO, would later go through format and call letter changes as WMLV (1985–97) and WFXN (1997–2002) before Clear Channel transformed them into a local version of the KISS-FM brand under the WBKS call letters. But unlike the traditional mainstream top 40 format that was used at their sister stations, this version focused on rhythmic hits and did not use the trademarked blue ball. The reason for this was due to having a sister station in WKEE, which is the market's top 40 outlet.

On or before December 31, 2009, WBKS underwent a format change, becoming a simulcast of active rock station WAMX. On January 19, the call letters were changed from WBKS to WLRX.

On October 30, 2012, the station underwent another format change, joining 24/7 Comedy.[1]

On June 2, 2014, WLRX flipped to classic country as 107.1 The Bear.[2]

On March 3, 2019, iHeart announced it would sell four stations in its Aloha Station Trust, including WLRX, to the Educational Media Foundation in exchange for six translators already operated by iHeart. The station was expected to flip to one of EMF's national networks (K-Love, Air1, or K-Love Classics) upon the sale's closure.[3]

On May 31, 2019, the sale to Educational Media Foundation was closed and WLRX began operating under the Air1 branding.[4] The station's call letters were also changed to WAWT.[5]

References

  1. "Radio station starts 24/7 comedy broadcasting". The Herald-Dispatch. October 30, 2012. Retrieved November 12, 2012.
  2. "WLRX Shifts To Classic Country". RadioInsight. Retrieved June 2, 2019.
  3. "iHeartMedia Swaps Four From Aloha Station Trust To EMF For Six Translators". RadioInsight. Retrieved June 2, 2019.
  4. "AM-Translator Combos In Maine, Tennessee, Florida Sold". AllAccess.com. Retrieved June 2, 2019.
  5. "EMF Sets New Call Letters For Cumulus/Aloha Acquisitions; WRQX Moves To..." RadioInsight. Retrieved June 2, 2019.
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