Unrivaled: Earnhardt vs. Gordon

Unrivaled: Earnhardt vs. Gordon is a 2019 documentary television film about the on-track rivalry and off-track relationship between NASCAR drivers Dale Earnhardt and Jeff Gordon.[1][2]

Unrivaled: Earnhardt vs. Gordon
Country of originUnited States
Original language(s)English
Production
Producer(s)Jeff Gordon (executive)
Dale Earnhardt, Jr. (executive)
Kelley Earnhardt Miller (executive)
Tally Hair (executive)
Michael Hughes (executive)
Running time60 minutes
Production company(s)
DistributorFox Sports Films
Release
Original release
  • February 14, 2019 (2019-02-14)
This article is part of a series about
Jeff Gordon

Business and motorsport

In popular culture

Cast

Interviewees

Uncredited

Production

Filming

The scene where Gordon pays tribute to Earnhardt was filmed on location at Dale Earnhardt Plaza in Kannapolis, North Carolina.[3]

Release

Broadcast

In the United States, the documentary premiered on Fox Sports 1 on February 14, 2019, immediately after the running of the Gander RV Duels.[4]

Marketing

The trailer was released by NASCAR via YouTube on January 22, 2019.[5]

In a video published the same day as the documentary's release, Fox Sports interviewed current NASCAR drivers by asking them whether they were part of Team Earnhardt or Team Gordon.[6]

Reception

In an interview with Fox Sports, Dale Earnhardt Jr. commented that the film told the story "just the way it was" and that he appreciated Gordon's tribute to his father: "It was real, you know? It was real."[7]

Ratings

According to Nielsen Media Research, Unrivaled earned 854,000 viewers during its premiere, making it FS1's most-watched original film debut.[8]

References
  1. "Rally driver Benito Guerra victorious at 2019 Race of Champions". Motor Authority. Retrieved 2019-02-20.
  2. "'Unrivaled: Earnhardt vs. Gordon' documentary premiers in February". ClassicCars.com Journal. 2019-01-30. Retrieved 2019-02-20.
  3. "Jeff Gordon on Dale Earnhardt: 'I miss him'". FoxSports.com. February 15, 2019. Retrieved February 18, 2019.
  4. "New FOX Sports Films Documentary Explores Rivalry & Friendship of NASCAR Icons Dale Earnhardt and Jeff Gordon". Fox Sports PressPass. January 22, 2019. Retrieved February 18, 2019.
  5. "UNRIVALED: EARNHARDT vs. GORDON". NASCAR on YouTube. January 22, 2019. Retrieved February 18, 2019.
  6. "NASCAR drivers choose Team Dale Earnhardt or Team Jeff Gordon". FoxSports.com. February 14, 2019. Retrieved February 18, 2019.
  7. @NASCARONFOX (February 16, 2019). ""It was real, you know? It was real."- @DaleJr talks about why he loved Unrivaled: #EarnhardtVsGordon" (Tweet) – via Twitter.
  8. "Thank you to everyone who tuned in! Congrats to all involved with putting this together. Been really cool to see all the feedback from both #3 fans & #24 fans". jeffgordonweb on Instagram. February 16, 2019. Retrieved February 18, 2019.
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