The Pall Mall Gazette

The Pall Mall Gazette took the name of a fictional newspaper conceived by William Makepeace Thackeray. Pall Mall is a street in London where many gentlemen's clubs are located, hence Thackeray's description of this imaginary newspaper in his novel The History of Pendennis (1848–1850):

We address ourselves to the higher circles of society: we care not to disown it—The Pall Mall Gazette is written by gentlemen for gentlemen; its conductors speak to the classes in which they live and were born. The field-preacher has his journal, the radical free-thinker has his journal: why should the Gentlemen of England be unrepresented in the Press?

Under the ownership of George Smith from 1865 to 1880, with Frederick Greenwood as editor, The Pall Mall Gazette was a Conservative newspaper. Greenwood resigned in 1880, when the paper's new owner wished for it to support the policies of the Liberal Party.

William Thomas Stead's editorship from 1883 to 1889 saw the paper cover such subjects as child prostitution; his campaign compelled the government to increase the age of consent from 13 to 16 in 1885. This was one of the first examples of investigative journalism, and Stead was arrested for "unlawful taking of a child" (when he purchased thirteen-year-old Eliza Armstrong from her mother for the meagre price of £5, to highlight how easy it was to buy children). The affair distressed its owner, Thompson, who dismissed Stead, and hired the handsome society figure, Henry Cust, editor from 1892 to 1896, who returned the paper to its Conservative beginnings.

Thompson sold the paper to William Waldorf Astor in 1896. Sir Douglas Straight was editor until 1909, followed by F. J. Higginbottom, under whom the paper declined. Circulation doubled between 1911–15 under the editor James Louis Garvin, but the paper declined once more under its last editor D. L. Sutherland. It was absorbed into The Evening Standard in 1923.[1]

Several well-known writers contributed to The Pall Mall Gazette over the years. George Bernard Shaw gained his first job in journalism writing for the paper. Other contributors have included Anthony Trollope, Friedrich Engels, Oscar Wilde, Robert Louis Stevenson, Charles Whibley, Sir Spencer Walpole, Arthur Patchett Martin,[2] and Jamaican-born writer Eneas Sweetland Dallas.

Many works of fiction refer to The Pall Mall Gazette. For example:

• Consulting detective Sherlock Holmes places an advertisement in newspapers including The Pall Mall Gazette, in "The Adventure of the Blue Carbuncle" (1892).
• In Bram Stoker's epistolary novel Dracula (1897), the reader is presented with a Pall Mall Gazette article describing the escape of a wolf from the Zoological Gardens.
• In H. G. Wells's The Time Machine (1895), the Time Traveller returns to London and sees that day's edition of The Pall Mall Gazette. From its date he knows that he is home at his starting point in time.
• In Wells's The War of The Worlds (1898), the narrator describes the "pre-Martian periodical called Punch" as a prophecy.
• In director Nicholas Meyer's first feature film Time After Time (1979), H. G. Wells (played by Malcolm McDowell) is a time traveler himself, 90 years in his future chasing Jack the Ripper (by David Warner) through the city of San Francisco in the year 1979. In a revolving restaurant, new female friend Amy (by Mary Steenburgen) states that Wells strikes her as the type that "never reads a newspaper". Wells replies, "I used to write for a newspaper, The Pall Mall Gazette."
• In the Peruvian novel Vienen los Chilenos (The Chileans are Coming) by Guillermo Thorndike (1978), Mr. Petrie, an English gentleman travelling to Lima during the 19th-century Saltpeter War, visits its Phoenix Club, where Englishmen and England-educated Peruvians meet and converse in English. In its library he selects The Times, The Pall Mall Gazette, and some American newspapers, and reads news of the attempted assassination of the Tsar, the famine in Ireland, the fighting between British and Afghan troops, and the cavalry attacks on the Sioux in the United States.

• George Smith (1865–1880)
• Henry Yates Thompson (1880–1892)
• William Waldorf Astor (1892–1917)
• Henry Dalziel (1917–1923)[3]

• List of newspapers in the United Kingdom
• Pall Mall Budget

• John Scott (1950). The Story of the Pall Mall Gazette, of its first editor Frederick Greenwood and of its Founder George Murray Smith. Oxford University Press.
• Raymond Schultz (1972). Crusader in Babylon: WT Stead and the Pall Mall Gazette.

Wikimedia Commons has media related to Pall Mall Gazette.

• Pall Mall Gazette
• The W.T. Stead Resource Site
• Turner, John (1993). Lundy, Darryl (ed.). "Exhibit 127: (William Waldorf Astor)". The Peerage.