Smart Alliance
Smart Alliance is an alliance of Southeast Asian television broadcasting companies.[1]
 | |
| Abbreviation | SA |
|---|---|
| Formation | 24 March 2009 |
| Type | TV Alliance |
| Purpose | Collaborate on content, sales and marketing, and technology in television |
| Headquarters | Singapore |
Region served | Southeast Asia |
Membership | ABS-CBN Corporation (Philippines) BBTV 7 (Thailand) International Media Corporation (Vietnam) MediaCorp (Singapore) Media Nusantara Citra (Indonesia) Media Prima (Malaysia) |
Official language | English and primary Southeast Asian languages |
Chairman of the Steering Committee | Lucas Chow |
Main organ | Steering Committee |
Parent organization | ASEAN |
| Website | http://smartalliancemedia.com/ |
History
On 24 March 2009, six Southeast Asian television broadcasting companies forged an alliance to cooperate along three areas — content, sales and marketing, and technology — and capitalise on the economies of scale and combined market that the region can offer. They signed a Memorandum of Understanding to form the Smart Alliance.[1]
Key People
Steering Committee
- Chairman
- Lucas Chow
- Members
- Eugenio Lopez III
- Khun Veraphan
- Tim Lam
- Abdul Rahman Ahmad
- Hary Tanoesoedibjo
- Chang Long Jong
Content Work Group
- Leader
- Doreen Neo
- Members
- Linggit Tan
- Sharon Loh
- Farisha Pawanteh
- Rudy Ramawy
Sales & Marketing Work Group
- Leader
- Irene Lim
- Members
- Luis Paolo Pineda
- Sapna Angural
- Shareen Ooi
- Kanti Imansyah
Technology Work Group
- Leader
- Yeo Kim Pow
- Members
- Raul Bulaong
- Tan Kwong Meng
- Agus Mulyanto
References
- "ASEAN broadcasters forge SMART Alliance". MediaCorp. 24 March 2009. Archived from the original on 17 April 2009. Retrieved 22 September 2019.
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