Serveta

Serveta were a Spanish scooter manufacturer who were in production between 1954 and 1989.

A Spanish-built Lambretta. Note the carburettor air-intake grill on the toolbox lid.

History

In 1952 a group of Basque businessmen trading as Lambretta Locomociones SA obtained a licence to build Lambretta scooters in Spain. Production began two years later at a purpose built factory in Eibar. Sales were good and around 1964 the company began to use the name Serveta SA for its own commercial activities. [1]

In 1982 the company changed its name to Lambretta SAL following a change of ownership. A downfall in the company's fortunes saw a further change of ownership in 1985 and production transferred to a shared factory in Amurrio. By the late 1980s sales had fallen even further and scooters were only being built on a made to order batch basis. Production finally ceased in 1989. [1]

Markets

Servetas were initially only produced for the Spanish domestic market. However by 1970 Spanish built machines were being sold in the UK by Lambretta Concessionaires alongside their Innocenti equivalents. [1]

By the end of the decade Serveta scooters were being sold in the United States [2] and the UK under their own name.

References

  1. Perry Lewis (1999). "Spanish Lambretta". Retrieved 2012-09-08.
  2. Paul Sachelari (2007–2009). "Den Of The Lambretta, Lambretta Serveta".
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