SM City Fairview
SM City Fairview is a large shopping mall in the Philippines owned and operated by SM Prime Holdings. It is located along Quirino Highway and Regalado Avenue, Novaliches, Quezon City, Metro Manila. It is the third SM Supermall in Quezon City, after SM City North EDSA and SM City Sta. Mesa. It has a land area of 202,000 square metres (50 acres; 20.2 ha), a total gross floor area of 282,681 m2 (3,042,750 sq ft), making it the fifth largest SM Supermall within the country after SM City North EDSA, SM Megamall, SM Seaside City Cebu, and SM Mall of Asia as well as the sixth largest shopping mall in the Philippines, in terms of total floor area. Although it is named after Brgy. Fairview, it is based in Lagro area.
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 Main Building Facade | |
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| Location | Fairview, Quezon City, Philippines |
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| Coordinates | 14.733691°N 121.058492°E |
| Address | Quirino Highway corner Regalado Avenue, Brgy. Greater Lagro |
| Opening date | Main mall: October 24, 1997 Annex 1: May 24, 2004 Annex 2: January 15, 2009 Parkway: April 27, 2019 |
| Developer | SM Prime Holdings |
| Management | SM Prime Holdings |
| Architect | Palafox & Associates (old main building) Point Design Inc. (renovations & annex) |
| No. of stores and services | 700+ shops and restaurants |
| No. of anchor tenants | 20+ |
| Total retail floor area | 282,681 m2 (3,042,750 sq ft) |
| No. of floors |
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| Parking | Outdoor Parking: 2000+ Parking Building: 600+ |
| Public transit access | Future: |
History
SM City Fairview is a part of the SM mall triplets designed by Palafox and Associates, a concept that was employed by SM at the height of Asian Financial Crisis, of building three shopping malls in different areas under one design template. Thus, the mall's exterior facade and interior has similarities to SM City Bacoor and SM City Iloilo. The mall opened on October 24, 1997 and underwent expansions in three annexes in 2004, 2009, and 2019. The mall initially consists of a rectangular-shaped building and an outdoor parking. Subsequent annex constructions and renovations were designed by Point Design and JRP Design Inc.
Mall complex
SM City Fairview is a four-building, four-level complex with a GFA of 282,681 m2 (3,042,750 sq ft) located on a 20.2 hectares (50 acres) site in Quezon City, Metro Manila. The mall has 4 major tenant zones: SM Foodcourt on the ground level of the main building, Cyberzone at the third Level of the main building and the Health and Wellness Zones.
Main Building
The main building features mall tenants such as The SM Store and SM Supermarket, 8 cinemas, a 20-lane bowling center, food court, Cyberzone, amusement areas, and international stores such as H&M, Uniqlo, Forever 21, etc.[1] The second Health and Wellness Zone is located at the second level of the main building and was launched on July 16, 2010 after the opening of the Cyberzone. The mall formerly had an amusement center (SM Storyland) located on the third floor before it was closed in the 2010s.
SM Cinema renovation
The main building formerly had 12 cinemas, and half of the cinema area was closed in 2018 and reopened in November 22, 2019. The former Cinemas 7-12 is now home to a Large Format Theater (Megascreen, under new Cinema 1), 5 digital cinemas (under new Cinemas 2-6), and 2 Director's Club cinemas with Dolby Atmos sound system (under new Cinemas 7-8). 4 out of 6 cinemas in the other wing were closed for the continuation of the renovations, with the other two remain in temporary operations (Cinemas 9-10, which was formerly Cinemas 1 and 6) and they were closed on January 8, 2020 after the celebration of the 2019 Metro Manila Film Festival. The former cinema wing will be renovated and planned as a retail space for MRT-7 connection.
Annex 1
The Annex 1 of the mall is a two-story building that opened on May 24, 2004. It features a 9,000 m2 (97,000 sq ft) SM Hypermarket located on the lower ground level, the Palm Strip, and more shops and services. The Event Center and Ace Builders Center were once located in Annex 1 before they were relocated to Annex 2.[2]
Annex 2
Annex 2 of the mall opened on January 15, 2009. It is a three-story building with a large, semicircle atrium that hosted events, mall concerts, and product launches. Ace Builders Center and the first Health and Wellness Zone are located on the lower ground level of the Annex 2.[2]
Parkway (Annex 3)
Annex 3 or the Parkway measured a total gross floor area of 94,000 m2 (1,010,000 sq ft). The Parkway (Annex 3) has a long hallway to connect three buildings at the back. The new expansion building has a house of few hundreds of tenants, a 2-floor parking building, five BPO towers (as of April 27, 2019, there are 2 towers currently built) and a rooftop garden. The SM Supermarket and SM Hypermarket has built their new entrance and exit to access The Parkway. It has been relaunched the same day when The Parkway opened.
The Fairview campus of the National University will be located in one of the finished BPO tower. The remaining Three BPO towers will be completed between 2023, 2024 and 2025. The Parkway officially opened its doors on April 27, 2019, with many activities and guests.
Incidents
- December 24, 2019: A minor fire broke out at Mang Inasal in the main building of the mall. The fire started at the kitchen of the said famous fastfood chain. After the fire, the mall temporarily closed and eventually opened later that afternoon. Some stalls are closed but some major tenants of the mall reopened again. The mall officials made an investigation regarding to the incident. The branch of the ill-fated Mang Inasal has been closed for business.[3]
See also
- SM City San Jose Del Monte
- SM City North EDSA
- Robinsons Novaliches
- Fairview Terraces
References
- Press Release
- Alano, Ching M. (July 12, 2009). "Rediscovering SM City Fairview". philstar.com. Retrieved January 25, 2020.
- "Fire hits fast-food outlet at Quezon City mall". GMA News.
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| Preceded by SM City Bacoor |
7th SM Supermall 1997 |
Succeeded by SM City Iloilo |