Nick Ferrari

Ferrari became a news reporter on the Sunday Mirror[10] in 1981 and subsequently a show business reporter at The Sun and editor of the paper's "Bizarre" gossip page. During this period, he interviewed Roger Moore on the set of the James Bond film Octopussy for The Sun and appeared as an extra in the movie.[5] Subsequently he became features editor of the News of the World's Sunday magazine and assistant editor of the Daily Mirror.[11] A friend of former The Sun editor Kelvin MacKenzie, Ferrari joined him at L!VE TV[12] where he devised such programmes as Topless Darts,[12] the News Bunny[13] and the weather presented by a dwarf on a trampoline.[14]

Ferrari joined Talk Radio in 1999 as co-presenter of the Big Boys' Breakfast show with David Banks.[15][16], shortly after the station was purchased by former colleague Kelvin MacKenzie in 1998[17]. The show was scheduled between 6am and 9am[18] and focused on entertainment rather than news content.[19] In late 1999 it was announced that the show would be cancelled as part of the relaunch of Talk Radio as Talk Sport to focus entirely on sports content.[16]

In 2001 Ferrari presented his first breakfast programme on LBC, taking on the role officially in 2004.[20] The programme runs from 7am to 10am and takes the format of a news and political debate and discussion show with the presenter introducing topics and then discussing them with both members of the public and experts, through text messaging, email and phone, with the last of the three being the main mode of contact. The programme mixes both light entertainment stories and more serious topics in the news. Ferrari frequently asks first-time callers which station they previously listened to, rejoicing when they have deserted BBC Radio 4, BBC London 94.9 or rival station Capital FM. Ferrari is also known for deliberately not mentioning the phone number to call the programme whilst presenting as he believes it is an unnatural way to speak to listeners.[9]

In the run-up to the 2017 General Election an interview with Diane Abbott on Ferrari's show made national headlines after she struggled to provide figures for police policy.[21][22] When questioned on the policy Abbott stated 10,000 police officers would cost £300,000, before correcting herself to £80 million. Ferrari questioned further on this figure and pointed out that it would only allow for paying each police officer £8,000. In a subsequent article Ferrari stated that he had banned Dianne Abbott from his show due to her failing to appear for previous scheduled interviews and had only allowed her to feature to aid the balance of subjects interviewed on the programme.[9] Later the same day the BBC's The Daily Politics replayed the interview to Abbott where she defended her performance, saying: "I did seven interviews this morning. In that seventh interview I misspoke".[23][24] Ferrari was awarded the 2018 IRN Best Interview award for his role in interviewing Diane Abbott where judges praised him for "[representing] the role of listeners and voters brilliantly".[25]

The show received the Sony Breakfast Show of the Year award in 2006[26] as well as the Arqiva Breakfast Show of the year in 2010.[27] Ferrari was also awarded the Sony Speech Broadcaster of the year in 2009.[28] and the Arqiva Gold Award in 2010 for "outstanding contribution to the industry over the last twelve months".[27]

Ferrari presented the discussion programme Forum on Press TV, an Iranian news channel. He quit his show on the station on 30 June 2009 in protest at the reporting of the Iranian presidential election on 12 June 2009. [29]

In 2006, Ferrari also made an appearance on the BBC/HBO comedy show Extras.[12]

It was suggested in June 2006 by Conservative leader David Cameron that, if he joined the Conservative Party and put himself forward, Ferrari could win the ballot to be the party's candidate for Mayor of London.[30] Ferrari indicated, however, that he would not stand, as he "did not want to leave the listeners" and joked that he "couldn't take the pay cut". Later, he began to see merit in the idea and discussed what policies he might introduce should he become Mayor: amongst these were re-introducing the AEC Routemaster buses (with various modifications so that they would conform to disability and environmental laws) and scrapping the Mercedes-Benz "Bendy Buses" and, more controversially, putting a large levy on trainers in the run-up to the 2012 Olympic Games and doubling income tax on Human Rights lawyers. Ferrari later indicated that he would not stand as the Conservative candidate, a role that was taken by Boris Johnson.[31]

Ferrari does not recycle because the number of recycle bins mean "you've lost your front garden", he said on BBC's The Daily Politics.[32]

Ferrari voted to Leave in the 2016 EU membership referendum, but did not agree with the government's settled status fee (which was later scrapped)[33].

In September 2019, Ferrari said, after a visit to Israel, "I’d been given an insight into a country that I’ve always admired and I now revered"[34]