Missing in Action (film)

Norris says he was approached to make the film by Lance Hool, who had a script about American POWs in Vietnam. Norris was enthusiastic has he wanted to pay tribute to his brother Wieland. Vietnam films were not popular at the time however and Norris and Hool received numerous rejections.[11]

Norris said he tried "to instill a positive attitude" about the Vietnam War by making the film.[12] He did say "Vietnam was a tragic mistake. If you don't want to win the battle, don't get involved."[13]

He added, "I am a conservative, a real flag waver, a big Ronald Reagan fan. I'm not so much a Republican or Democrat; I go more for the man himself. Ronald Reagan says what he thinks, he's not afraid to speak his mind, even if he may be unpopular. I want a strong leader and he is a strong leader. And ever since he has been in office there has been a more positive, patriotic feeling in this country."[13]

Hool and Norris took the project to Cannon Films, who liked the project. They already had a script in development about the rescue for American POWS in Vietnam, and signed Norris to make both movies. The first, Missing in Action would be about Braddock's rescue of POWS. The second, Missing in Action 2 would be a prequel about Braddock's years as a POW. The two films were shot back to back. Joseph Zito directed the first, Hool the second.[11]

Filming was to have started in St Kitts in January 1984.[14][2] However the films ended up being shot in the Philippines.[15]

"I'm not quite as anti-government as Rambo is," said Norris. "When the helicopter comes to rescue Rambo and the American MIA (missing in action), and then leaves them stranded, I found that unrealistic. There is not an American pilot alive who would leave them there. They'd have to shoot me to stop me from picking them up, because I'd be dead inside if I didn't."[13]

Norris said "One of the biggest thrills of my life came when I went to a theatre to see Missing in Action, and all the people stood up and applauded at the end. That's when my character brings some POWs he's just rescued to a conference in Saigon, where the politicians are saying there aren't any more prisoners of war."[13]

Janet Maslin of The New York Times wrote that it's possible from watching the film "to come away with the misimpression that Mr. Norris has not said a word. He does talk, of course, but his real eloquence is exclusively physical. There's not quite enough of it to explain why someone of Mr. Norris's taciturn manner and unprepossessing blond looks has managed to become an international B-movie star. But there is enough to carry a simple, bullet-riddled, crowd-pleasing action movie like this one."[16] Variety noted, "With the Philippines filling in for Vietnam jungles, with Norris kicking and firing away, with a likable sidekick in the black marketeering figure of M. Emmet Walsh, and with a touch of nudity in sordid Bangkok bars; writer James Bruner and director Joseph Zito have marshalled a formula pic with a particularly jingoistic slant; the Commies in Vietnam still deserve the smack of the bullet."[17] Kevin Thomas of the Los Angeles Times wrote, "'Missing in Action' (citywide) is so shrewdly tailored to Norris' stoic persona and physical skills that it's one of his best films to date ... The only problem is its lack of suspense: You just know that Norris is going to succeed in his mission. Come to think of it, why did it take the invincible Norris eight years to make good his own escape?"[18] Richard Christiansen of the Chicago Tribune gave the film 2 stars out of 4 and wrote that "Norris stolidly delivers as the strong, silent loner who cuts through government red tape to nail the villains and rescue the oppressed, and the fact that any American soldier beats the Vietnamese (shown to be slimy, sadistic brutes) may bring cheer to many people. Overall, however, this is standard war action, not very energetically filmed but zipped up with a little female nudity and much technological trickery."[19] Paul Attanasio of The Washington Post wrote, "Chuck Norris fans will not be disappointed by 'Missing in Action,' a bang-bang you're dead exploitation flick from the Cannon Group in which the action is rarely missing ... Norris doesn't do much acting—he's the poor man's Clint Eastwood—but his karate is crackerjack. And Walsh is hammily engaging as Braddock's sidekick."[20]

Scott Weinberg of eFilmCritic.com gave the film 2 stars out of 5, writing that "Norris does Stallone... badly" in his review.[21] In a 2003 BBC article entitled "Rambo: Pretenders to the Throne", Almar Haflidason wrote "the runaway success of the Rambo trilogy inspired dozens of rip-offs", citing that the Missing in Action series was the most famous of the Rambo clones.[22]

Derek Adams of Time Out wrote that the film was "so bad that it defies belief. It's xenophobic, amateurish and extraordinarily dull". He also labeled it as "all-gooks-are-baddies propaganda".[23] On AMC's movie guide, Jeremy Beday of Rovi described the film as a "crass, dopey Rambo-esque film that ultimately fails to connect with anything interesting in the realm of fact or fiction" and that its "chop-socky, shoot-em-up, explosion-a-minute action quickly wears thin".[24] Steve Crum of Video-Reviewmaster.com wrote that MIA was "Chuck Norris' best film, and that isn't saying much".[21] Earl Cressey of DVD Talk reported in 2000, "I found Missing in Action to be fairly enjoyable with great action sequences and a pretty good plot. However, only Braddock's character is developed at all; the other characters make an appearance to move the story along, and then disappear."[25] The film currently holds a 20% "Rotten" rating on the review aggregate website Rotten Tomatoes based on 15 reviews.[21]

The film was popular at the box office, one of the most successful ever made by Cannon. It made $6 million in its first weekend and earned over $10 million in rentals in the US.[26] It resulted in a profit to Cannon of $6.5 million on the basis of its US release alone.[1]

By 1985 it earned $26 million.[27]