Leggo

Leggo is an Italian newspaper and was the first free daily newspaper published in Italy.

Leggo
Front page (Turin edition), 3 October 2008
TypeFree daily newspaper (Published from Monday to Friday)
Owner(s)Caltagirone Editore
FoundedMarch 2001
LanguageItalian
HeadquartersRome, Italy
Circulation1,050,000
Websitehttp://www.leggo.it/

History and profile

Leggo was established by Caltagirone Editore,[1] owned by Francesco Gaetano Caltagirone, in 2001.

It publishes 15 local editions for the cities of Rome, Milan, Turin, Naples, Bologna, Florence, Padua, Venice, Verona, Bari, Genoa, Como, Bergamo, Brescia and Varese, with a total circulation of 1,050,000 copies.

In the period of 2001-2002 Leggo had a circulation of 715,000 copies.[1]

References

  1. Piet Bakker (2002). "Free daily newspapers ‐ business models and strategies". International Journal on Media Management. 4 (3): 180–187. doi:10.1080/14241270209389998.


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