Jimmy Alapag

Alapag was selected 10th overall pick in the 2003 PBA draft by the Talk 'N Text Phone Pals and was considered the "steal of the draft". Later on, Alapag formed a dynamic duo with slotman Asi Taulava to lead the Phone Pals to the All-Filipino Cup Championship by beating the Coca-Cola Tigers in the finals, after overcoming the 0-2 deficit to the Tigers and winning the last four games in the series to capture its first ever title. At the end of the 2003 season, he won the Rookie of the Year award by a huge margin after averaging 14.5 points, 7.02 assists and 6.54 rebounds per outing while shooting a decent clip of 35.4 percent from the three-point region.[5]

In the 2004–05 PBA season, Alapag continued his remarkable play by winning his second mythical first team selection and co-MVP honors with teammate Taulava in the All-Star Game held in Cebu. He also led the Phone Pals to two straight Finals appearance but failed to win another championship against the Barangay Ginebra Kings in the Philippine Cup and against San Miguel Beermen in the Fiesta Conference.[6]

In the 2008–09 PBA Philippine Cup Finals, Alapag would add another championship ring by helping the Tropang Texters vanquish the Alaska Aces in a grueling seven game series. He did the same trick in the 2010–11 PBA Philippine Cup Finals against San Miguel after beating the Beermen 4 games to 2 and shared the Finals MVP honors with Jayson Castro. In the 2011 PBA Commissioner's Cup Finals, he once again led the Tropang Texters to their back-to-back championships against Brgy. Ginebra, with him and Jayson Castro again both awarded as co-finals MVP. His team made it again in the 2011 PBA Governors' Cup Finals only to lose to the Petron Blaze Boosters in seven games. At season's end, he was minted as the season's Most Valuable Player, beating the likes of Arwind Santos and Mark Caguioa in the MVP race.[7]

In the 2011–12 PBA Philippine Cup, Alapag would again rose to the occasion as he anchored an epic comeback by beating their nemesis, Petron Blaze in seven games after overcoming 1-3 deficit in their best-of-seven semi-final series. In the Finals game, his team successfully defended the Philippine Cup trophy by beating the Gary David-led Powerade Tigers, four games to one. In 2012 PBA Commissioner's Cup, the Tropang Texters again advanced to the Finals against the B-Meg Derby Ace Llamados, only to lose the series in seven games. In the 2012–13 PBA Philippine Cup Finals he led the Texters sweep the Rain or Shine Elasto Painters four games to none and retain the Philippine Cup for the third time (they also took permanent possession of the Jun Bernardino Trophy).[8]

On December 23, 2014, he passed Ronnie Magsanoc to move to No. 2 behind Allan Caidic in the all-time three-point list with 1,172 three point field goals made.[9]

On January 9, 2015, he formally announced his retirement during a press conference at the Smart Araneta Coliseum prior to the second game of the 2014–15 PBA Philippine Cup Finals between the Alaska Aces and the San Miguel Beermen. His #3 jersey was retired by Talk 'N Text on March 8, 2015, during halftime of the 2015 PBA All-Star Game.[10]

He now serves as the Gilas Pilipinas assistant coach and served as the Tropang Texters' team manager.[11][12][13] He was also appointed as a member of the FIBA Players Commission which will serve from 2014 to 2019.[14] For his supposed final PBA game, he played for the South All-Star Team for 2015 PBA All Star. He scored 12 points and dished out 14 assists.[15]

On August 7, 2015 Alapag came out of retirement and was traded by the Talk 'N Text Tropang Texters to the Blackwater Elite in exchange for Larry Rodriguez and then to the Meralco Bolts for Mike Cortez and James Sena.[16] He signed a two-year deal with the Meralco Bolts worth P10.08 million.[17]

On November 3, 2016, Alapag announced in a YouTube video by Alaska Aces player Eric Menk that he will no longer play for the Meralco Bolts in the 2016–17 PBA season hence his formal retirement in the PBA at the age of 39, after playing for 13 years for the Talk N' Text and Meralco teams.[18]

After retiring from international basketball, Alapag was quickly tapped by then-Gilas Pilipinas head coach Tab Baldwin as one of the team's assistant coaches. Alapag also served as an assistant coach and team consultant at the Meralco Bolts.

On August 12, 2017, Alapag announced through his Instagram account that he will be the new head coach for Alab Pilipinas of the ASEAN Basketball League. This will be Alapag's first major coaching role since his retirement from basketball.[1]