Funpals

Funpals are a children's underwear name brand that was established in 1985 in order to compete with Underoos.[1] Its trademark was renewed on March 17, 2005 by Mr. William R. Hansen, trademark correspondent.[1]

Funpals
Product typeChildren's underwear
OwnerFruit of the Loom
CountryUSA
IntroducedApril 2, 1985
Related brandsFunGals
MarketsWorldwide
TaglineWOW! I've got the neatest pals behind me! (1980s)
WebsiteOfficial website

Funpals were traditionally advertised on television in addition to Working Mother magazine, which was a magazine intended for mothers who had to balance the pressure of the workforce with the pressures of motherhood.[2]

Summary

Instead of merely having the cartoon or movie's logo, Funpals uses the characters from the movie or television show on the underpant. Example of characters used in Funpals are Jurassic Park,[3] Bob the Builder,[3] Mighty Morphin Power Rangers,[3] Spider-Man,[3] Batman (based on the general concept of the DC Comics superhero),[3] Superman,[3][4] Batman Begins (based on the 2005 American motion picture), Angry Birds,[5] and Pokémon.[3] In order to trim costs and improve profitability, all Funpals undergarments intended for sale in the Americas are manufactured in Latin American countries.[6] Other places that manufacture Funpals briefs include Canada, Europe, and North Africa.

Funpals come in the traditional briefs format only although modern boxer briefs for children have been inspired by both the more recent Underoos designs.[5] Sizing for Funpals traditionally start at a "boys' small" (size 4) and ends at a "boys' large" or "boys' extra large." Occasionally, some designs reach the maximum size at a "boys' triple-extra large" (equivalent to a men's medium or a size 32). These are designed for obese boys rather than adolescent males and adult men due to their juvenile design. While a petition was made to expand the Funpals line into sizes worn by adult males (and into designs based on adult male-oriented licensed properties), it has been unsuccessful.[7]

The female equivalent of Funpals are called FunGals; they come in fun designs like Dragon Tales,[3] Bob the Builder (using the female characters),[3] and Pokémon[3] while carrying the traditional design of adult female panties. Fruit of the Loom manufactures Funpals underwear[1] while Hanes manufactures Showtoons which directly competes with both Funpals and FunGals. Unlike Showtoons, Funpals shows its design with a giant print on the center of the undergarment.[8]

According to leading parenting manuals, Funpals and similar childish underwear are generally considered to be a bad idea for any child over the age of eight,[9] owing to the added fun that a schoolyard bully acquires by giving a wedgie to a weaker boy who wears briefs with cartoons on them; a fact which almost inevitably leads to a chronic bullying problem.

References

  1. "Funpals establishment date/ownership information". Trademarkia. Retrieved 2011-03-30.
  2. "Funpals commercial". Google Books. Retrieved 2018-08-12.
  3. "Characters on Funpals/FunGals underwear". Good Experience. 2004. Retrieved 2009-01-01.
  4. "Funpals Underoos Underwear 1986 Commercial". YouTube. Retrieved 2012-05-15.
  5. "Types of underwear". Fruit of the Loom. Archived from the original on 2012-08-09. Retrieved 2008-12-25.
  6. "Manufacturing information". Hoover's United Kingdom. Retrieved 2009-03-08.
  7. "Petition for Men's Funpals". Mister Poll. Retrieved 2009-01-03.
  8. "More characters on Funpals". Juvenile Clothing. Archived from the original on November 21, 2008. Retrieved 2008-12-25.
  9. Common Sense in Parenting Boys. New York, London. 1995. pp. 98–99.


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