CHWV-FM
CHWV-FM is a Canadian radio station in Saint John, New Brunswick broadcasting at 97.3 FM. The station broadcasts a hot adult contemporary format branded as 97.3 The Wave, Saint John's Best Music.
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| City | Saint John, New Brunswick |
|---|---|
| Branding | 97.3 The Wave |
| Slogan | Saint John's Best Music |
| Frequency | 97.3 MHz (FM) |
| First air date | February 19, 2001 |
| Format | hot adult contemporary/top 40 |
| ERP | 55,000 watts average 100,000 watts peak horizontal polarization only |
| HAAT | 382 meters (1,253 ft) |
| Class | C |
| Call sign meaning | CH WaVe |
| Owner | Acadia Broadcasting |
| Sister stations | CHSJ-FM |
| Website | www.thewave.ca |
The station is owned by Acadia Broadcasting which also owns sister station CHSJ-FM.
History
On August 24, 2000, New Brunswick Broadcasting Co., Limited received approval by the CRTC to operate a new adult contemporary music format at Saint John.[1]
Their first broadcast was on February 19, 2001, as an Adult Contemporary station. In January 2003, the station changed formats to adult top 40, morphing to more of a modern adult contemporary direction (or an adult top 40/alternative rock mix).
The station's new main competitor is CIOK-FM, which changed to hot AC in 2009. The station's other competitor is CIBX-FM in Fredericton.
Since 2011, the station began phasing in more rhythmic contemporary content; however it is still a Canadian hot adult contemporary reporter per Mediabase and Nielsen BDS. Even though non-pop rock music still gets a few adds, they remain a modern adult contemporary.