Awaken the World

Awaken the World is the first studio album by the Chinese boy group WayV, the China-based unit of South Korean boy band NCT. It was released digitally on June 9, 2020, and physically on June 18, 2020, by Label V and SM Entertainment, with Dreamus as the South Korea distributor and Owhat as China distributor. A full-length release which consists of ten songs that fall mostly in the R&B and hip-hop genres with influences from synth-pop, Awaken the World saw the participation from various songwriters and production teams that have been working with SM previously, namely Moonshine, Tay Jasper, Adrian McKinnon, Mike Daley, Mitchell Owens, Deez, Dsign Music, Cazzi Opeia, Ryan S. Jhun, Vedo, LDN Noise, MZMC, and others, while members Hendery and Yangyang also participated in lyrical contribution to some of the album tracks.

Awaken the World
Digital album cover
Studio album by
Released9 June 2020 (2020-06-09)
Recorded2019–2020
Genre
Length33:12
Language
  • Mandarin
Label
WayV chronology
Take Over the Moon
(2019)
Awaken the World
(2020)
NCT chronology
Reload
(2020)
Awaken the World
(2020)
Singles from Awaken the World
  1. "Turn Back Time"
    Released: June 9, 2020

Upon its release, Awaken the World attained commercial success in China and South Korea, becoming the group's second top-three entry on the Gaon Album Chart and their third entry on the Billboard World Albums Chart. It was also WayV's first release to enter the Oricon Albums Chart, peaking at number thirty-three. To further promote the album, the group released "Turn Back Time" as the lead single and promoted the song on several South Korean television music programs, with an accompanied Korean version of the song released separately on June 18, 2020.[1]

Background and release

Following the release of their second extended play Take Over the Moon and English version of "Love Talk", WayV teased their upcoming album by performing a mashup of their new songs "Bad Alive" and "Turn Back Time" in their May 3 Beyond LIVE, an online-dedicated live concert series jointly organized by SM Entertainment and Naver.[2] The group then announced they would release their first full-length album Awaken the World on June 9.[3] On May 30, a teaser video was released on the group's Twitter account which shows a new version of WayV's logo, as well as an URL to a web-based interactive game that fans could visit and play on mobile to "find clues from WayV and rescue them".[4] A video trailer and photos of each member were released one by one as part of the game's reward.[5] The music video teaser for "Turn Back Time" was uploaded on the group's official Youtube channel on June 8, 2020.[6]

Due to issues regarding their outfits, the album was released digitally as scheduled on June 9, while the release of the physical album was delayed to June 18.[7][8][9] The music video for the lead single "Turn Back Time" was eventually released on June 9.[10] The group also released a Korean version of "Turn Back Time" digitally on June 18 with lyrics by Kang Eun-jeong, Oh Min-joo, and Park Seong-hee.[1][11]

Composition

The album opens with the lead single "Turn Back Time", an urban trap song that stands out with powerful bass and beat that seems to be speeding that, embodying the group's ambition to progress towards a larger world stage.[12] Swedish composer team Moonshine, who participated in composing the group's previous lead single "Moonwalk", also involved in this track.[13] The following track "Bad Alive", composed by American producer Mike Daley, is mainly composed of arpeggio and 808 drums, full of strong energy. Irregular trap drums and a siren sound overlay the dynamic bassline and melody, giving a sense of power. The domineering lyrics show a confident attitude.[14] The third track "Unbreakable" is an urban mid-tempo song with a majestic and mysterious sound added to the traditional music style. Although the song contains trap elements, it also contains chords influenced by Michael Jackson to provide greater musical depth. It is the final installment of a trilogy with "Say It" and "Come Back" from WayV's first mini-album Take Off, describing the state of mind of a man who's been hurt by love.[15] The album continues with "After Midnight", a synth-pop song with a calm and downbeat style. The harmony of the powerful funk guitar and the arpeggio of synth-wave lead the dynamics of the whole song. The lyrics describe dwelling on the romance of spending time alone with someone special after a party, well-suited for the time after midnight.[16] The fifth track "Interlude: Awaken the World" represents the overall concept of the album as a whole. Combining a grand and dreamy piano and string sound, it marries Eastern and Western concepts. The strong & intense rhythm of the latter half of the song embodies the group's resolution to advance even further from now on.[17]

The next half of Awaken the World starts with "Only Human", a hip-hop song based on the arpeggio element of the acoustic guitar and the low synth sound. The lyrics show that in ordinary life, even if there are moments of uneasiness and fatigue, there is also a feeling of hopefulness toward the future. Member Hendery personally participated in writing the lyrics, making the song more complete.[18] The track is followed by "Domino", an R&B pop song that combines rhythmic melody and rhythmic beat that fully attracts the ear. The lyrics express the loss of control when people are in love. This unstoppable relationship between the two parties is likened to a game of domino.[19] Full of dancing bass lines and unique elements, the eighth track "Up From Here" is a light song that reflects the refreshing feeling that matches the theme of love. The lyrics are about the fluttering & happy feeling of friendship growing into romantic love.[20] Including rap lines written by members Hendery and Yangyang, the ninth track "Electric Hearts" is a song that highlights the vivid drumbeat rhythm and synth sound of electronic music. It shows the group in a wider range, trying a new musical concept. "As long as you are in love, you can communicate with each other's soul even if you are far apart." With the theme of luminous energy fluctuations connecting the two people, it highlights the emotional lyrics that tell the feelings felt through such fluctuations.[21] The album is closed by "Stand By Me", an urban pop song that combines the repeated performance of acoustic guitar and group singing. It is a healing song full of joy and hope. Hendery also participated in the creation of rap lyrics. Through the lyrics like "Culture From WayV", he expressed the friendship of the members of WayV. It highlights gaining strength from relying on and comforting each other, becoming one another's strength.[22]

Promotion

Due to travel restrictions related to the COVID-19 pandemic, the album was primarily promoted in South Korea, where the group is currently based.[23] Promotions for the album started with the group's first performance for "Turn Back Time" as WayV The Stage through their official Weibo and Youtube account on June 11, 2020.[7] A day later, the group performed their lead single on South Korean music show Music Bank, followed by Show! Music Core and The Show.[24] To commemorate the release of the album, the group did a special live broadcast titled Awaken WayV's World via V Live on June 17.[25]

Commercial performance

Shortly after its release, Awaken the World claimed its number one iTunes position in 21 countries and the entire album tracks charted on top ten QQ Music Soaring Songs chart.[1][26] The album debuted at number nine on Billboard World Albums chart.[27] It also appeared at number thirty-three on Billboard Japan Hot Albums, making Awaken the World the group's first release to chart in Japanese music charts.[28]

"Turn Back Time" debuted and remained at the top spot for seven consecutive days and was certified with a Gold Medal on QQ Music Popularity Chart.[26][29] The song ranked at number three on UNI Chart (previously known as Yo! Bang), a weekly music ranking by Tencent Music that covers data from three China's biggest music platforms: QQ Music, Kugou, and Kuwo, becoming the group's first entry to the top three of the chart.[30] It also ranked at number twelve on Billboard World Digital Songs.[31]

Track listing

Credits adapted from QQ Music and Naver.

Awaken the World track listing
No.TitleLyricsMusicArrangementLength
1."超时空 回" (Turn Back Time)Yen Yun Nong
  • Moonshine
  • Jeremy "Tay" Jasper
  • Adrian McKinnon
Moonshine3:38
2."Bad Alive"Pan Yan Ting
  • Mike Daley
  • Mitchell Owens
  • DEEZ
  • Wilbart "Vedo" McCoy III
  • Mike Daley
  • Mitchell Owens
  • DEEZ
3:49
3."执迷" (Unbreakable)Pan Yan Ting3:37
4."After Midnight"Liu Yuan
Alawn3:29
5."Interlude: Awaken the World" SquarSquar0:53
6."Only Human"
  • Pan Yan Ting
  • Hendery
  • Yangyang
LDN Noise3:32
7."多米诺" (Domino)Kinyo Lim
3:16
8."浪漫发酵" (Up from Here)Pan Yan Ting
  • Candace Sosa
  • Johan Gustafsson
  • Pontus Petersson
  • Jordan Young
  • Candace Sosa
  • Johan Gustafsson
  • Pontus Petersson
  • Jordan Young
4:01
9."Electric Hearts"
  • Pan Yan Ting
  • Hendery
  • Yangyang
  • Nicky van der Lugt Melsert
  • Adrian McKinnon
  • Jeremy "Tay" Jasper
  • Ryan S. Jhun
  • MZMC
  • Nicky van der Lugt Melsert
  • Adrian McKinnon
  • Jeremy "Tay" Jasper
  • Ryan S. Jhun
  • MZMC
3:25
10."Stand by Me"
  • Jenny Yang
  • Hendery
  • Henrik Nordenback
  • Christian Fast
  • Didrik Thott
Henrik Nordenback3:32
Total length:33:12

Note:

  • "Only Human" is performed by Winwin, Lucas, Hendery, and Yangyang.

Charts

Weekly charts
Chart (2020) Peak
position
Japan Hot Albums (Billboard Japan)[32] 33
South Korean Albums (Gaon)[33] 3
UK Digital Albums (OCC)[34] 55
US Top Current Albums[35] 81
US World Albums (Billboard)[36] 9

Release history

Region Date Format Label
China June 9, 2020 Label V
Various
China June 18, 2020 CD
  • Label V
  • Owhat
South Korea
Various

References

  1. "WayV, 오늘(18일) 'Turn Back Time' 韓버전 깜짝 공개→'뮤뱅'∙'음중' 출연 예고". Naver (in Korean). 18 June 2020. Retrieved 18 June 2020.
  2. Alex Kusumapraja (4 May 2020). "WayV Sukses Menyapa Fans Global Melalui Konser Virtual "Beyond The Vision"". Billboard Indonesia (in Indonesian). Retrieved 23 June 2020.
  3. "WayV, 6월9일 첫 정규 'Awaken The World' 발매" [WayV will release their first full-length album 'Awaken The World' on June 9]. Naver (in Korean). 29 May 2020. Retrieved 29 May 2020.
  4. "WayV on Twitter: "2020 06 01 0AM (CST) <Awaken The World> Promotion START". WayV Official Twitter. 30 May 2020. Retrieved 1 June 2020.
  5. "威神V预告引话题 首张正规专辑《Awaken The World》期待感爆棚 娱乐中国". chinayule (in Chinese). 3 June 2020. Retrieved 9 June 2020.
  6. "WayV 威神V 'Turn Back Time (超时空 回)' MV Teaser". Retrieved 9 June 2020.
  7. "国内实力派偶像组合威神V首张正规专辑《Awaken The World》今日发行 娱乐中国". Chinayule (in Chinese). 9 June 2020. Retrieved 9 June 2020.
  8. "'SM 中그룹' 웨이션브이, 앨범 발매 연기 "소품 문제 발견"". Naver (in Korean). 9 June 2020. Retrieved 10 June 2020.
  9. "Physical album release date announcement". Twitter. Retrieved 10 June 2020.
  10. "WayV Unveil Apocalyptic 'Turn Back Time' Video & Drop Debut Album 'Awaken the World'". Billboard. 10 June 2020. Retrieved 11 June 2020.
  11. "WayV [Turn Back Time (Korean ver.)]". Jam Factory. Retrieved 16 June 2020.
  12. "중국 그룹 WayV, 첫 정규 앨범으로 9일 컴백" [Chinese group WayV will come back on June 9th with their first full-length album]. Naver (in Korean). 3 June 2020. Retrieved 3 June 2020.
  13. "ISRC data for track "Turn Back Time"". ISRC (in Mandarin). Retrieved 19 June 2020.CS1 maint: unrecognized language (link)
  14. "ISRC data for track "Bad Alive"". ISRC (in Mandarin). Retrieved 19 June 2020.CS1 maint: unrecognized language (link)
  15. "ISRC data for track "Unbreakable"". ISRC (in Mandarin). Retrieved 19 June 2020.CS1 maint: unrecognized language (link)
  16. "ISRC data for track "After Midnight"". ISRC (in Mandarin). Retrieved 19 June 2020.CS1 maint: unrecognized language (link)
  17. "ISRC data for track "Interlude: Awaken the World"". ISRC (in Mandarin). Retrieved 19 June 2020.CS1 maint: unrecognized language (link)
  18. "ISRC data for track "Only Human"". ISRC (in Mandarin). Retrieved 19 June 2020.CS1 maint: unrecognized language (link)
  19. "ISRC data for track "Domino"". ISRC (in Mandarin). Retrieved 19 June 2020.CS1 maint: unrecognized language (link)
  20. "ISRC data for track "Up From Here"". ISRC (in Mandarin). Retrieved 19 June 2020.CS1 maint: unrecognized language (link)
  21. "ISRC data for track "Electric Hearts"". ISRC (in Mandarin). Retrieved 19 June 2020.CS1 maint: unrecognized language (link)
  22. "ISRC data for track "Stand by Me"". ISRC (in Mandarin). Retrieved 19 June 2020.CS1 maint: unrecognized language (link)
  23. "에스엠, 코로나19에 아티스트 활동 감소..목표가↓-한화투자증권". FN News Korea (in Korean). 29 May 2020. Retrieved 19 June 2020.
  24. "WayV, 오늘(12일) '뮤직뱅크' 출격..신곡 'Turn Back Time' 무대 공개". OSEN (in Korean). 12 June 2020. Retrieved 16 June 2020.
  25. "WayV, 첫 정규 발매 기념 네이버 V 라이브 17일 오후 7시 생방송". Osen (in Korean). 15 June 2020. Retrieved 16 June 2020.
  26. "威神V新歌《超时空 回》国内音乐榜单第一长达一周 人气势不可挡". showyule (in Mandarin). 18 June 2020. Retrieved 16 June 2020.CS1 maint: unrecognized language (link)
  27. "World Albums June 20, 2020". Billboard. Retrieved 18 June 2020.
  28. "Hot Albums 22/06/2020". Billboard Japan. Retrieved 16 June 2020.
  29. "QQ Music Popularity Chart - Turn Back Time (WayV)". QQ Music (in Mandarin). Retrieved 18 June 2020.CS1 maint: unrecognized language (link)
  30. "UNI Chart Week 23, 2020". UNI Chart Official Weibo (in Mandarin). 15 June 2020. Retrieved 18 June 2020.CS1 maint: unrecognized language (link)
  31. "World Digital Song Sales". Billboard. 20 June 2020.
  32. "Billboard Japan Hot Albums 2020/6/22". Billboard Japan (in Japanese). Retrieved 17 June 2020.
  33. "Gaon Album Chart – Week 25, 2020 (Awaken the World)". Gaon Chart (in Korean). Retrieved 25 June 2020.
  34. "Official Album Downloads Chart Top 100". Official Charts Company. Retrieved 18 June 2020.
  35. "Top Current Albums Chart, date June 20, 2020". Billboard. Retrieved 16 June 2020.
  36. "World Albums Chart, date June 20, 2020". Billboard. Retrieved 16 June 2020.
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