André Baruch

Baruch was born on August 20, 1908 in Paris, France.[1] When he was 12 years old, he came to Brooklyn, where he attended a public elementary school and had a newspaper route. his later jobs included working for a furniture company and several grocery-store chains. He obtained additional education at Manual Training High School, Columbia University, and Pratt Institute. He intended to become an illustrator before radio opportunities arose.[2]

During World War II, Baruch served in the army and participated in the original invasion of North Africa, spending almost four years overseas and was honorably discharged as a major.[1] Baruch was involved in the mid-1940s launching of the Armed Forces Radio Service,[1] with stations in Algiers, Casablanca, Oran, Sicily and Tunis.

Baruch began his career as a pianist for WCGU, a Coney Island radio station.[3] Later, he got into the wrong line of applicants at another station; he had entered the announcers' line and was hired on the spot. He became a CBS announcer in 1946.[4]

After World War II, Baruch and his wife worked as a husband-and-wife disc jockey team in New York on WMCA, where they were billed as Mr. and Mrs. Music. Their show was later presented on the ABC and NBC networks.

On February 4, 1954, Baruch was selected to replace Red Barber as a broadcaster for the Brooklyn Dodgers on radio and TV.[5]

In the 1960s, Baruch narrated short films for the Hamilton Wright Organization, an American public relations firm hired covertly by the South African government to counter the anti-apartheid movement.[6]

Baruch was an announcer for such programs as The American Album of Familiar Music,[7] The Fred Waring Show, The Kate Smith Show, The Shadow, Your Hit Parade and The United States Steel Hour.

In 1973, Baruch and Wain moved to Palm Beach, Florida where they did a top-rated daily four-hour talk show on WPBR. Baruch was the host of the show and ran the control board. Wain on occasions asked him to play tape cartridges (a selection of about 12 hung in a metal rack on the wall to the right of Bea) of vintage songs she had once recorded, the most popular being "Deep Purple."

When the deep purple falls over sleepy garden walls

And the stars begin to twinkle in the sky—

In the mist of a memory you wander back to me

Breathing my name with a sigh...

After nine years in Palm Beach, Florida at WPBR, Baruch and Wain relocated to Beverly Hills, California. During the early 1980s, the pair hosted a syndicated version of Your Hit Parade, reconstructing the list of hits of selected weeks in the 1940s and playing the original recordings.

Baruch married singer Bea Wain. They resided in Beverly Hills, California.[1] They had two children: Bonnie Baruch and her husband, Mark Barnes, who operate a vineyard in Northern California and run the Daisy Foundation, an organization which recognizes nurses for their critical role in patient care and supports research towards the cure of autoimmune diseases. Wayne Baruch has a career in the music and theatre business, and his wife, Shelley Baruch, is a theatrical producer and filmmaker.

Baruch died on September 15, 1991 in Beverly Hills.[1]

• Fred Hall's Swing Thing: Interview with André Baruch and Bea Wain
• Fred Hall's Swing Thing: Part Two: Interview with André Baruch and Bea Wain
• Dealer Demonstration Tape for the Arvin 86L48 Solid State Stereo Tape Recorder (1967) on YouTube

• André Baruch
• André Baruch at Find a Grave