You Might Think

"You Might Think"
Single by The Cars
from the album Heartbeat City
B-side
Released March 13, 1984 (US)
November 1984 (UK)
Format 7" single, 12"
Recorded 1983–1984
Genre New wave, rock[1]
Length 3:04
Label Elektra 69744
Songwriter(s) Ric Ocasek
Producer(s) Robert John "Mutt" Lange
The Cars
The Cars US singles chronology
"Victim of Love"
(1982)		 "You Might Think"
(1984)		 "Magic"
(1984)
The Cars UK singles chronology
"Think It Over"
(1982)		 "You Might Think"
(1984)		 "Magic"
(1984)

"You Might Think" is a single by The Cars from their fifth studio album, Heartbeat City, which came out in 1984. The track was written by Ric Ocasek, and produced by Mutt Lange and the Cars. Ocasek sang lead vocals.

The track was the first single to be released from Heartbeat City. "You Might Think" peaked at No. 7 in the U.S. and No. 8 in Canada. It also peaked at No. 1 on the Mainstream Rock Tracks chart in the U.S., the first song by the band to do so. In the UK, the song reached No. 88 on the pop charts.

Music video

The music video is one of the first videos to use computer graphics. The video features band leader Ric Ocasek and model Susan Gallagher in a series of encounters.[2] Ocasek appears in her bathroom mirror, inside a submarine in her bathtub, in her mouth, as a fly, as King Kong swatting attacking airplanes on top of the Empire State Building and as the Robot Monster, among other incarnations.

"You Might Think" won the first MTV Video Music Award for Video of the Year and was nominated for five more awards (best special effects, best art direction, viewer's choice, best concept video, and most experimental video) at the 1984 MTV Video Music Awards. The video also won five awards (best overall, best conceptual, most innovative, best editing, and best special effects)[3] at Billboard's 1984 Video Music Awards and four awards (best achievement in music video, best editor in music video, best engineer in music video, and best camera in music video) at the Videotape Production Association's 1985 Monitor Awards.[4]

Robin Sloane, of Elektra Records creative, directed the video, after director Jeff Stein (The Who's The Kids Are Alright) showed her samples from New-York-based VFX company Charlex, who were known nationally for the innovative advertisements they were doing weekly for the National Enquirer. The commercials featured the first use of the Quantel Paintbox, the first tool for artists to use directly on the video screen. Jeff Stein, and Charlex founders Alex Weil and Charlie Levi, directed and produced the video. Danny Rosenberg and Bill Weber served both as editors and video engineers, Kevin Jones was the lighting director, Danny Ducovny the cinematographer and Bob Ryzner the art director.[5][6] The video cost $80,000 to make which was almost triple the average music video budget of the time.[7]

Track listing

  • 7"
  1. "You Might Think"
  2. "Heartbeat City"
  • 12"
  1. "You Might Think"
  2. "Let's Go"
  3. "I Refuse"

Charts

Weekly charts

Chart (1984) Peak
position
Australia (Kent Music Report) [8] 24
Canadian RPM 100 8
Dutch Singles Chart 49
New Zealand Singles Chart 27
Swedish Singles Chart 20
UK Singles Chart 88
US Billboard Hot 100 7
US Billboard Top Rock Tracks 1
US Cash Box Top 100[9] 7

Year-end charts

Chart (1984) Position
US Billboard Hot 100 65
US Cash Box [10] 64

The song features prominently in the TV series BrainDead,[11] and becomes an important part of the story itself.

Notes

  1. ↑ http://www.metroweekly.com/2014/08/classic-album-revisited-the-cars-heartbeat-city/
  2. ↑ mvdbase.com - the Cars - "You might think"
  3. ↑ Billboard vol. 96 no. 47 (November 24, 1984), p. 1
  4. ↑ Billboard vol. 97 no. 27 (July 6, 1985), p. 48
  5. ↑ Heartbeat City video compilation, Warner Home Video, 1984
  6. ↑ Billboard vol. 97 no. 20 (May 18, 1985), p. 32
  7. ↑ Frederator Studios Blogs | Channel Frederator Blog | Charlex & Jeff Stein: “You Might Think”
  8. ↑ Kent, David (1993). Australian Chart Book 1970–1992. St Ives, NSW: Australian Chart Book. ISBN 0-646-11917-6.
  9. ↑ "Cash Box Top 100 Singles – Week ending May 5, 1984". Archived from the original on 1 October 2012. Retrieved 2017-11-19. . Cash Box magazine.
  10. ↑ "Year-End Charts: Top 100 Pop Singles,". Cash Box. December 31, 1984. Archived from the original on September 30, 2012. Retrieved November 18, 2017.
  11. ↑ Poniewozik, James (June 13, 2016). "Review: Alien Ants Become Washington Insiders in 'BrainDead'". The New York Times. CLXV (57, 262). p. C4. Archived from the original on June 13, 2016.
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