Winc

Winc
Private
Industry Retail
Founded 1986 (1986)
Headquarters Australia
Area served
 Australia, New Zealand
Key people
 Darren Fullerton, CEO
Website winc.com.au

Winc is an office supply retailing corporation that operates primarily in Australia and New Zealand.[1][2] The company was previously known as Staples (Australian and New Zealand branches),[3] but in 2017 it was acquired by Los Angeles-based private equity firm Platinum Equity, rebranding to the name “Winc”.[4][5] Winc sells office supplies, office machines, promotional products, technology, business services, and other office-related products.[6]

History

In 2016, Staples divested its Australian and New Zealand businesses as part of a strategic shift to focus on its US-based retail store format. The company’s Australian and New Zealand businesses were acquired by Platinum Equity. In September 2017, the Winc brand was launched.[7][8]

See also

References

  1. ↑ Spencer, Leon (7 August 2017). "Staples unveils new A/NZ brand name". ARN. Retrieved February 15, 2018.
  2. ↑ "Consolidate suppliers to cap business costs". Financial Review. Retrieved February 15, 2018.
  3. ↑ "The $10 billion battle for nation's Station Cupboards". The Sydney Morning Herald. Retrieved February 15, 2018.
  4. ↑ "Staples Australia and New Zealand rebrands as Winc after Platinum Equity buyout". CRN. Retrieved February 15, 2018.
  5. ↑ Canning, Simon (August 7, 2017). "Staples rebrands as Winc after private equity takes local control". Mumbrella. Retrieved February 15, 2018.
  6. ↑ "Live conference has a link with Winc". Stationary News. Retrieved February 15, 2018.
  7. ↑ "ACCC Gives Support Of OfficeMax Sale To Winc/Staples". Channel News. Retrieved February 15, 2018.
  8. ↑ "Staples ANZ Rebrands As Winc". Scoop News. Retrieved February 15, 2018.
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