Widen (company)

Widen
Founded 1948
Founders Emily Widen and Arthur Widen
Headquarters Monona, Wisconsin

Widen is a software company.[1] Founded in 1948 as a plate-engraving business, it developed into a digital print company, and eventually into a software company.

History

The company was founded in 1948 by the eponymous Emily and Arthur Widen as a private plate engraving business focused on newspaper presses. In 1985 the company began focusing on color printing, and scanning. By the mid-1990s, Widen began investing in digital printing services as well as software services over the Internet, developing into an image database system.[2] It is now a SaaS digital asset management company.[3] The company changed its name from Widen Colourgraphics, Ltd. to Widen Enterprises in 1997.[4] The company is headquartered in Monona, Wisconsin.[5] It has been ranked by Comparably as one of the top SMEs in the United States in terms of management.[6]

Software

Widen’s CEO is Matthew Gonnering,[7] though the company has renamed the position Chief Eudaimonia Officer to reflect the philosophy of his management style.[8][9] He was appointed in 2009 and transitioned the company from largely a prepress and printing company to a software firm.[10] Widen software focuses on digital asset management,[11][12] which houses corporate information and helps to develop digital projects like websites, advertising, and cataloguing. [13] For example, Widen’s cloud software hosts corporate information for companies like Brooks Running Shoes.[7] Widen provides services for both public services and private companies.[13][14]

References

  1. ↑ "Widen Unveils Salesforce Connector for Digital Asset Management".
  2. ↑ "Salesforce Buys MuleSoft for $6.5B, IBM Releases Watson Assistant, More News". CMS Wire.
  3. ↑ "Widen's story: Improve customer service with human contact". www.cobizmag.com.
  4. ↑ https://www.bloomberg.com/research/stocks/private/snapshot.asp?privcapId=37384948
  5. ↑ "The 50 best small companies to work for of 2017, according to employees". Business Insider.
  6. ↑ "Costco, Facebook land top spots for best leadership". WKYC.
  7. 1 2 "Matthew Gonnering, CEO of Widen Enterprises, operates with Greek philosophy - FierceCEO". www.fierceceo.com.
  8. ↑ Fox, MeiMei. "Why This CEO Leads With Eudaimonia: A Commitment To Happiness, Health And Prosperity For All".
  9. ↑ "4 Lessons From an Experiment in Radical Transparency". 20 October 2014.
  10. ↑ Enterprises, Widen. "Widen Celebrates 70 Years in Business".
  11. ↑ "Stamp Out Your Culture of Fear for a Better Bottom Line".
  12. ↑ Florentine, Sharon. "How to be a more 'authentic' IT leader".
  13. 1 2 JILL CARLSON. "Longevity in Business: Widen Enterprises makes lasting impression". State Journal.
  14. ↑ Chowdhry, Amit. "Widen Is A Wisconsin-Based Company That Can Help You Manage Digital Assets".
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