WCWW-LD

WCWW-LD
South Bend, Indiana
United States
Branding The CW 25 Michiana (general)
ABC 57 News on CW 25 (newscasts)
Slogan TV Now
Channels Digital: 25 (UHF)
Virtual: 25 (PSIP)
Subchannels 25.1 The CW
25.2 Start TV
25.3 This TV
Affiliations The CW (2006–present)
Owner Weigel Broadcasting
(WCWW-TV Limited Partnership)
First air date 1990 (1990)
Call letters' meaning W CW Network Weigel
Sister station(s) WBND-LD, WMYS-LD
Former callsigns W25BM (1990–1995)
WYGN-LP (1995–2002)
WRDY-LP (2002)
WMWB-LP (2002–2006)
WCWW-LP (2006–2012)
Former channel number(s) Analog:
25 (UHF, 1990–2012)
Digital:
27 (UHF, 2007–2012)
Former affiliations Independent (1990–2002)
The WB (2002–2006)
Transmitter power 14.9 kW
15 kW (CP)
Height 344.2 m (1,129 ft)
Facility ID 24617
Transmitter coordinates 41°36′55″N 86°11′7″W / 41.61528°N 86.18528°W / 41.61528; -86.18528
Licensing authority FCC
Public license information: Profile
CDBS
Website TheCW25.com

WCWW-LD, virtual and UHF digital channel 25, is a low-powered CW-affiliated television station licensed to South Bend, Indiana, United States. Owned by Chicago-based Weigel Broadcasting, it is a sister station to ABC affiliate WBND-LD (channel 57) and MyNetworkTV affiliate WMYS-LD (channel 69). The three stations share studios on Generations Drive (near the Indiana Toll Road) in northeastern South Bend; WCWW's transmitter is located just off the St. Joseph Valley Parkway in the southern portion of South Bend.

On cable, the station can be seen in standard definition on Comcast Xfinity channel 5 and AT&T U-verse channel 25 and in high definition on Xfinity digital channel 192 and U-verse channel 1025.

History

The station was founded in 1990 as W25BM, operating as an independent station; it later changed its callsign to WYGN-LP in October 1995. In March 2002, the station changed its callsign to WRDY-LP; that fall, the station affiliated with The WB, which moved to WRDY-LP from the original WMWB-LP (now WMYS-LD), and it adopted the WMWB-LP callsign previously held by channel 69 to reflect its new affiliation with the network.

On March 1, 2006, Weigel officials announced that WMWB would affiliate with The CW, a network formed out of the struggling WB and UPN networks in partnership with the two networks' owners Time Warner and CBS Corporation, when it premiered in September; channel 25 changed its call letters to WCWW-LP upon the network's launch on September 18, 2006. The WCWW calls had belonged to sister station WMYS, which took an affiliation with CW competitor MyNetworkTV (which launched two weeks earlier); the two stations both have borne the WRDY and WYGN calls.

In early August 2008, Weigel Broadcasting agreed to sell all three of its South Bend stations, including WCWW, to Schurz Communications, the longtime owner of the local CBS affiliate WSBT-TV (channel 22), for undisclosed terms.[1] However, in the absence of action by the Federal Communications Commission, the deal was called off in August 2009.[2]

Digital television

Digital channels

The station's digital signal is multiplexed:

Channel Video Aspect PSIP Short Name Programming[3]
25.11080i16:9WCWW-HDMain WCWW-LD programming / The CW
25.2480iSTARTStart TV
25.34:3THISThis TV

In 2010, WCWW-LD launched a second digital subchannel on 25.2 as an affiliate of This TV.

In 2018, WCWW-LD's digital subchannel 25.2 replaced This TV with Start TV. This TV moved to a newly launched third subchannel.

Analog-to-digital conversion

On September 14, 2007, WCWW and its sister stations began broadcasting low-power digital signals. WCWW-LD broadcasts with an effective radiated power of 25 kW on channel 25. On December 28, 2010, WCWW-LP turned off its analog signal on channel 25 because of equipment failure.[4] On April 16, 2012, the Federal Communications Commission granted WCWW-LP a construction permit to move its digital frequency from channel 27 to its former analog allotment, UHF channel 25.[5][6] On August 19, WCWW-LP began transmitting on UHF channel 25, replacing the previous digital signal on channel 27.

Programming

Syndicated programming seen on WCWW-LD includes The Steve Wilkos Show, The Big Bang Theory, Maury, and The Jerry Springer Show.

Newscasts

On March 19, 2012, WCWW-LD debuted a nightly half-hour primetime newscast at 10 p.m. that is produced by WBND-LD (entitled ABC 57 News at 10 on CW 25). WBND also produces two hours of morning news on WCWW from 7-9 a.m. weekday mornings.[7]

References

  1. WSBT Purchases Three Low-Power Stations, Broadcasting & Cable, August 4, 2008.
  2. Malone, Michael; John Eggerton (August 24, 2009). "WSBT South Bend Deal Fizzles Absent FCC Action". Broadcasting & Cable. Retrieved August 25, 2009.
  3. RabbitEars TV Query for WCWW-LD
  4. https://licensing.fcc.gov/cgi-bin/ws.exe/prod/cdbs/forms/prod/cdbsmenu.hts?context=25&appn=101413628&formid=910&fac_num=24617
  5. https://licensing.fcc.gov/cgi-bin/ws.exe/prod/cdbs/forms/prod/cdbsmenu.hts?context=25&appn=101443680&formid=346&fac_num=24617
  6. http://licensing.fcc.gov/prod/cdbs/pubacc/Auth_Files/1443680.pdf
  7. ABC57 News brings you the late local news on the CW25 at 10 p.m., WBND-LP, March 13, 2012.
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