WBYY

WBYY
City Somersworth, New Hampshire
Broadcast area Seacoast Region
Branding 98-7 The Bay
Slogan "Music Variety on the Seacoast"
Frequency 98.7 MHz
First air date January 25, 1995 (1995-01-25) (as WRGW)[1]
Format Adult contemporary
ERP 6,000 watts
HAAT 96.0 meters
Class A
Facility ID 23253
Transmitter coordinates 43°14′11.00″N 70°53′37.00″W / 43.2363889°N 70.8936111°W / 43.2363889; -70.8936111Coordinates: 43°14′11.00″N 70°53′37.00″W / 43.2363889°N 70.8936111°W / 43.2363889; -70.8936111
Callsign meaning The BaY
Former callsigns WRGW (1995–1996)
WRDX (1996)
Owner Binnie Media
(WBIN Media Co., Inc.)
Sister stations WTSN
Webcast Listen Live
Website wbyy.nh1.com

WBYY (98.7 FM) is a radio station broadcasting an adult contemporary format. Licensed to Somersworth, New Hampshire, United States, with studios in Dover, New Hampshire, the station serves the Seacoast of New Hampshire and Southern Maine area. The station is owned by Binnie Media.[2]

History

The station was assigned the call letters WTSN-FM on September 6, 1991. On October 15, 1993, the station changed its call sign to WRZY, and on April 18, 1994 to WRGW;[3] under that call sign, the station took to the air January 25, 1995 with an adult contemporary format branded as "The Rock Garden."[1][4] The station changed its call letters to WRDX on April 15, 1996,[3] concurrent with a switch to an adult standards format branded "Radio Deluxe;" however, the AC format returned a month later,[5] and the station became WBYY on June 14, 1996[3] to reflect its "98.7 The Bay" branding.[6]

On August 31, 2015 WBYY and its sister station WTSN merged with Port Broadcasting's WNBP and WWSF as well as Aruba Capital Holdings' WXEX and WXEX-FM to form Coastal Radio Partners, however the merger failed to close. On September 29, 2016, WBYY and sister station WTSN were sold to Binnie Media for $2.1 million.[7]

References

  1. 1 2 Broadcasting & Cable Yearbook 1999 (PDF). 1999. p. D-282. Retrieved October 30, 2012.
  2. ↑ "WBYY Facility Record". United States Federal Communications Commission, audio division.
  3. 1 2 3 "WBYY Call Sign History". United States Federal Communications Commission, audio division.
  4. ↑ Fybush, Scott (May 15, 1996). "New England RadioWatch". Retrieved October 30, 2012.
  5. ↑ Fybush, Scott (May 21, 1996). "New England RadioWatch". Retrieved October 30, 2012.
  6. ↑ Fybush, Scott (July 5, 1996). "WRKO Fun, and San Juan too!". New England RadioWatch. Retrieved October 30, 2012.
  7. ↑ Binnie Media to acquire WTSN and WBYY Nik Beimler, Fosters Daily Democrat, April 11, 2016


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