TUT FM 96.2

Slogan "Your Ultimate Dial"
Website www.tutfm.co.za

TUT FM 96.2 is a South African university campus radio station based in Soshanguve, Gauteng.[1] It broadcasts from the Soshanguve Campus of the Tshwane University of Technology.[1]

The station mainly targets the youth / students.[2]

It is one of the first campus community radio stations to be given a one year term broadcasting licence by the then Independent Broadcasting Authority ( IBA) in 1994. The station has been able to renew its licence under the Electronic Communications Act awarded in 2014.

The station broadcast within a 50km radius from 06h00-00h00 daily and has a listenership of 50 000. We target mainly the youth aged between 15 and 35 and broadcasts in six languages that are English, Tswana, Pedi, Zulu, Venda and Tsonga as per regulatory framework.

TUT FM 96.2 broadcasts on 96.2 MHz FM Stereo from studios in TUT-SOSHANGUVE CAMPUS most of Pretoria areas within the 50km radius including Soshanguve, Ga-Rankuwa, Mabopane, Winterveldt, Pretoria suburbs and CBD, Centurion, Hatfield, Brooklyn, Menlyn, Orchards, Sunnyside, Arcadia, Theresa Park, Akasia, Wonderpark, Wonderboom, Montana, Kempton Park, Lynwood, Silverton, Zambesi, Sinoville, Gezina, Laudium, Eastlyn, Madidi, Klipgat, Mmakaunyane, Letlhabile, Mothotlung Cullinan, Tladistad, Jericho, Makapanstad, Attridgeville, Kgabalatsane, Hammanskraal, and Mamelodi. The station targets the listeners between 16 – 39 in the LSM group 3–7.The programming reflects a multi-cultural flavour targeted at the young black listener in township, high school, college and university and the community, made up of talk 40% and music 60% and includes features such as traffic reports, weather reports.

Vision

To be leading community radio station that facilitates social development and provides programmes that are relevant to the needs and aspirations of the community we serve.

Mission

To provide information, education and entertainment to our community with responsibility, respect, honesty and integrity. To develop the talent of all prospective radio people from the community.

Broadcast languages

Broadcast time

  • 24/7[4]
    • 18 hours of shows (6am to 12am)[2][4][3]
    • 6 hours of automated shuttle (12am to 6am)[4]

Target audience

  • Low to Middle Class[2]
  • Age Group 14 - 35[2][3]
  • Semi-urban and urban audience[2]

Programme format

Listenership figures

Estimated Listenership[5]
7 Day
Feb 2013 40 000
Dec 2012 58 000
Oct 2012 67 000
Aug 2012 63 000
Jun 2012 51 000

Location

The station’s physical address is:
No. 2 College Block L, Soshanguve, Gauteng[6]

Soshanguve South campus of Tshwane University of Technology.[1], ± 35 km North of Pretoria CBD.

References

  1. 1 2 3 "TUT FM 96.2 Exceeds 110 000 listeners". Up2date. Retrieved 8 May 2013.
  2. 1 2 3 4 5 6 7 8 9 10 11 12 13 The Annual Guide to Radio in South Africa (AdVantage 2012). Media 24. 2012.
  3. 1 2 3 4 5 6 7 8 The Media Connection (North West FM)
  4. 1 2 3 "TUT FM Website (About us)". Archived from the original on 29 September 2012. Retrieved 8 May 2013.
  5. SAARF RAMS (Presentations)
  6. "TUT FM Website (Find us)". Archived from the original on 29 September 2012. Retrieved 8 May 2013.
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