Switch (advertising agency)

Switch
Formerly
 Busch Creative Services Corporation
Industry Marketing & Advertising
Founded 1980
Headquarters 6600 Manchester Avenue, Saint Louis, MO, USA
Key people
 John Nickel
Co-President
Kevin Quigley
Co-President
Website switch.us

Switch is an experiential marketing and advertising agency headquartered in St. Louis, Missouri. It reported a revenue of $42 million in 2011.[1]

History

Switch originated in April 1980 as Busch Creative Services Corporation, a corporate communications and creative arm of Anheuser-Busch. At the time, the company was formed to create and produce corporate business meetings, retail sales promotions, event/mobile event marketing, interactive media and exhibits. Busch Creative Services served A-B and other non A-B clients until October 16, 2002[2] when executives John Nickel, Mike O'Neill and Kevin Quigley acquired the company from Anheuser-Busch and have since operated as Switch. In April 2012, the three executives were nominated as finalists for the 2012 Ernst & Young Entrepreneur Of The Year 2012 Award in the Central Midwest.[3] In 2012, the company's Budweiser campaign was nominated for a Brightcove Innovation Award.[4]

References

  1. ↑ Tennessen, Dan (10 August 2012). "Annie Castellano — Chief Creative Officer, Switch: Liberate Your Brand". American City Business Journals. Retrieved 29 January 2013.
  2. ↑ St. Louis Business Journal (Oct. 15, 2002). "Anheuser-Busch sells Busch Creative Services". St. Louis Business Journal. Retrieved 8-2-2011.
  3. ↑ Yahoo! Finance (April. 12, 2012). "Ernst & Young Announces Finalists for the Entrepreneur Of The Year® 2012 Award in the Central Midwest". Yahoo! Finance. Retrieved 5-3-2012.
  4. ↑ "Announcing the Finalists for the 2nd Annual Brightcove Innovation Awards". Brightcove Blog. 31 May 2012. Retrieved 29 January 2013. 
    5. http://www.stltoday.com/news/local/columns/bill-mcclellan/proof-of-life-after-anheuser-busch/article_1aa83a85-dbd7-5400-a724-fa0fa2aaad33.html
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