Soreen

Soreen is a brand of malt loaf and a subsidiary of Samworth Brothers, a food manufacturing company based in Leicestershire.

The creator of Soreen, Mr John Rahbek Sorenson, arrived in England in 1920.[1] He purchased a property in Manchester two years before setting up John Sorenson Bakery Equipment & Co. Over the course of the next several years, he began to produce and sell his own baked goods.[1]

In 2013, the company's revenue grew 20% to £30m,[2] and in 2014 the Soreen brand was acquired from the McCambridge Group by the Samworth Brothers for an undisclosed sum.[3] The company currently employs 126 at its Manchester factory, and its products are consumed by roughly 28.5% of households in the UK.[4] According to the company's website, they distribute 1.5 million loaves per week.[5]

References

  1. 1 2 "Our History". Soreen.com. Retrieved 2017-12-10.
  2. ↑ http://www.manchestereveningnews.co.uk/business/smes/soreens-sales-leap-20-per-6749139
  3. ↑ https://www.foodmanufacture.co.uk/Article/2014/02/10/Manchester-malt-loaf-firm-Soreen-bought-by-Samworth-Brothers
  4. ↑ http://www.samworthbrothers.co.uk/Our-Businesses/Soreen
  5. ↑ https://www.soreen.com/how-our-loaves-are-made/


This article is issued from Wikipedia. The text is licensed under Creative Commons - Attribution - Sharealike. Additional terms may apply for the media files.