Simple (Florida Georgia Line song)

"Simple"
Single by Florida Georgia Line
Released June 1, 2018 (2018-06-01)
Format Music download
Genre Country pop, country folk
Length 3:05
Label Republic Nashville
Songwriter(s)
Producer(s) Joey Moi
Florida Georgia Line singles chronology
"Up Down"
(2017)		 "Simple"
(2018)		 "Sittin' Pretty"
(2018)

"Simple" is a song by American country music duo Florida Georgia Line. It is their fifteenth solo single release, and the lead to their upcoming fourth studio album. Written by duo members Tyler Hubbard and Brian Kelley along with Michael Hardy and Mark Holman, the song expresses romantic love as a "simple" concept. The song has been promoted through the use of black-and-white photography on the duo's Instagram account, along with a music video directed by Justin Clough.

Content

The song was one of two tracks leaked in advance of Florida Georgia Line's upcoming fourth studio album. It is their first solo single release since "Smooth" in late 2017, although the duo had hit singles as featured artists on Morgan Wallen's "Up Down", Hailee Steinfeld's "Let Me Go" and Bebe Rexha's "Meant to Be" in between.[1] Duo members Tyler Hubbard and Brian Kelley wrote the song with Michael Hardy and Mark Holman, and Joey Moi produced the track.[2] It features "banjos and a whistling melody", and a hook in which the two spell out the title.[1] Chris Parton of Rolling Stone Country compared the song's sound to Mumford & Sons and Edward Sharpe and the Magnetic Zeros.[1]

Hubbard and Kelley both discussed the song in an interview with Nash Country Daily. Hubbard said that "Majority of the time, I just find that for us it’s just easy to keep it simple. There's no need to complicate it, especially when it comes to love and [our] relationships with our wives and our families. Just a little reminder to simplify things every now and then and have a good time while you do it", while Kelley stated that it was "the next step for FGL" and a "fresh sound".[2] The two also stated in an interview on iHeartRadio's website that the two drew lyrical inspiration from their relationships with their own wives and families.[3] Thematically, the song is about keeping a relationship "simple" and expressing the emotion of romantic love in simple fashions.[4]

The duo promoted the song on Instagram by erasing all other pictures from the account and replacing them with captioned black-and-white photos.[4]

Commercial performance

The song has sold 256,000 copies in the United States as of September 2018.[5]

Music video

Directed by Justin Clough, the music video features a grandfather recalling a romantic story to his grandchildren, interspersed with scenes of the grandchildren crashing a party.[6]

Charts

Chart (2018) Peak
position
Canada (Canadian Hot 100)[7] 28
Canada Country (Billboard)[8] 1
US Billboard Hot 100[9] 32
US Country Airplay (Billboard)[10] 3
US Hot Country Songs (Billboard)[11] 2

References

  1. 1 2 3 "Hear Florida Georgia Line's Roots-Pop Makeover in New Song 'Simple'". Rolling Stone. June 1, 2018. Retrieved July 18, 2018.
  2. 1 2 Casey, Jim (June 1, 2018). "Listen to Florida Georgia Line's Straightforward New Single, "Simple"". Nash Country Daily. Retrieved July 18, 2018.
  3. ↑ Mastrogiannis, Nicole (June 1, 2018). "Florida Georgia Line Shares New Song "Simple," Teases Collabs on New Album". p. iHeartMedia. Retrieved July 18, 2018.
  4. 1 2 Brickey, Kelly (June 1, 2018). "Florida Georgia Line Surprise Fans By Dropping 'Simple' and 'Colorado'". Sounds Like Nashville. Retrieved July 18, 2018.
  5. ↑ Bjorke, Matt (September 5, 2018). "The Top 30 Digital Country Tracks: September 5, 2018". RoughStock. Retrieved September 7, 2018.
  6. ↑ "Watch Florida Georgia Line's Romantic Music Video for 'Simple'". Billboard. June 29, 2018. Retrieved July 18, 2018.
  7. ↑ "Florida Georgia Line Chart History (Canadian Hot 100)". Billboard. Retrieved August 21, 2018.
  8. ↑ "Florida Georgia Line Chart History (Canada Country)". Billboard. Retrieved September 4, 2018.
  9. ↑ "Florida Georgia Line Chart History (Hot 100)". Billboard. Retrieved September 5, 2018.
  10. ↑ "Florida Georgia Line Chart History (Country Airplay)". Billboard. Retrieved October 2, 2018.
  11. ↑ "Florida Georgia Line Chart History (Hot Country Songs)". Billboard. Retrieved October 2, 2018.
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