''Sesame Street'' syndication packages

Two syndication packages of Sesame Street episodes, titled Sesame Street Unpaved and 123 Sesame Street, were produced by the Noggin brand in 1999. The former ceased airing in 2003 and the later was dropped from Noggin's schedule in 2005.

Sesame Street Unpaved

Series intertitle

Sesame Street Unpaved features select episodes from the series' first twenty seasons. The 67-episode package includes every season premiere of Sesame Street with the exception of the season sixteen premiere. Each installment consists of a remastered version of an older episode, normally trimmed and edited to allow time for commercials. Episodes open with an exclusive title sequence created specifically for Unpaved, which depicts the characters on a busy New York street and was shot on-location in the borough of Queens. The package was partially marketed towards older viewers who would watch the program based on nostalgia.[1]

The first installment of Unpaved was produced in promotion of Sesame Street's thirtieth year on television. Unlike all other installments, it was created in a clip show format; scenes from a variety of hallmark episodes were featured instead of content from a single episode, and original footage starring five of the program's original cast members―Loretta Long, Sonia Manzano, Bob McGrath, Martin P. Robinson, and Caroll Spinney―was added as a framing device.[2] These segments were written and produced by Josh Selig.[3] Robinson (Mr. Snuffleupagus and Slimey the Worm) and Spinney (Big Bird and Oscar) were the only Muppet performers who appeared as themselves.

Sesame Street Unpaved premiered on TV Land as part of its temporary Noggin programming block.[4] Most later broadcasts on Noggin paired Unpaved with fellow Sesame Workshop series 3-2-1 Contact, making up a two-hour timeslot.[5]

123 Sesame Street

Title card

123 Sesame Street repackages episodes from the 25th, 30th, and 31st seasons. Its title is derived from the fictional address of the franchise's titular location. Unlike Unpaved, this package was explicitly aimed at preschoolers. It was used as a way to introduce a new generation of viewers to older episodes that still managed to meet modern educational standards. Many installments of this package were incorporated into marathons and events consisting of otherwise brand-new content.[6]

123 Sesame Street also debuted in 1999. It was never shown on TV Land and was regularly broadcast twice a day on Noggin.[7] When the Noggin channel was restructured in spring 2003 and many CTW programs were dropped from its regular schedule, 123 Sesame Street replaced all other airings of Sesame Street content (with the exception of Play with Me Sesame). The package continued to air until summer 2005, about three years after Unpaved was removed.[8]

Development

Plans to create Sesame Street syndication packages for Noggin had existed since April 1998, when Sesame Workshop and Nickelodeon first invested in the company.[9] The Workshop initially considered repackaging Sesame segments into themed collections, rather than airing modified cuts of individual episodes. Herb Scannell (who was the president of Nickelodeon and TV Land at the time) suggested centering a package around Elmo, a breakout character whose popularity had peaked in the late 1990s. While describing such possibilities for an interview with The New York Times, he mentioned that "[CTW] could do 'The Elmo Show,' for example."[9]

References

  1. "Sesame Unpaved from Noggin LLC". Noggin.com. Viacom International, Inc. Archived from the original on January 18, 2000.
  2. Bart, Peter (November 2, 1999). "Noggin hosts 'Street' anni". Variety. Penske Media Corporation.
  3. "Television Highlights". The Washington Post. Fred Ryan. December 8, 1999 via HighBeam. (Subscription required (help)).
  4. "Noggin to air 'Sesame Street Unpaved' TV program on TV Land". Multichannel News. NewBay Media. November 8, 1999 via HighBeam. (Subscription required (help)).
  5. "Just for Kids". Detroit Free Press. Gannett Company. March 26, 2000 via Newspapers.com.
  6. "Noggin Celebrates Mom Sunday, May 11 with Themed Episodes of Preschool Favorites". PR Newswire. Cision Inc. May 2, 2003.
  7. "123 Sesame Street from Noggin LLC". Noggin.com. Viacom International, Inc. Archived from the original on April 8, 2003.
  8. "Noggin: TV Schedule". Noggin.com. Viacom International, Inc. Archived from the original on August 28, 2005.
  9. 1 2 Mifflin, Lawrie (April 29, 1998). "New Network for Children on Cable TV". The New York Times. The New York Times Company.
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