Sendo.vn

Sendo Joint Stock Company is a Vietnamese e-commerce retailer and online commerce platform. It is a subsidiary of Vietnamese software conglomerate FPT Corporation.[1] It is currently the second largest e-commerce site in Vietnam behind market leader Lazada, a German-owned company that in addition to Vietnam, operates in several other countries across Southeast Asia.

Notable acquisitions

On July 7, 2014, Sendo acquired its rival, a Vietnamese e-commerce pioneer 123 Mua[2] from consumer technology company VNG Corporation[3] for VND10 billion ($469,500). 123 Mua's customer base reportedly included 30 million online shoppers. 34 million out of the Vietnam's 90-million population use the Internet.[4] As of May 2015, 123 Mua (translated from Vietnamese as "123 buy") continues to operate as a separate website at 123mua.vn.

Investments

2014 Investment Round

In December 2014, three prominent Japanese companies, SBI Holdings, Econtext Asia and BEENOS, jointly signed a series A funding agreement with Sendo. The investment deal transferred a 33 percent stake in Sendo JSC to the Japanese enterprises while FPT retained the remaining 67 percent. The amount of the deal was not disclosed.[5]

References

  1. ↑ https://www.bloomberg.com/research/stocks/private/snapshot.asp?privcapid=268210139
  2. ↑ http://www.dealstreetasia.com/stories/lazada-sendo-top-vietnams-e-commerce-market-2014-3339/
  3. ↑ http://www.dealstreetasia.com/stories/vietnams-top-tech-startup-ma-2014-2124/
  4. ↑ http://www.thanhniennews.com/business/vietnams-top-internet-firm-acquires-local-ecommerce-pioneer-28309.html
  5. ↑ http://english.vietnamnet.vn/fms/business/110666/big-manufacturers--distributors-jump-into-online-retail-market.html
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