Selvarey Rum

SelvaRey Rum
Private
Industry Distilled beverages, imports
Founded Hollywood, CA origin=Pesé, Panama
Key people
 Seth Gold, Marc Gold, Robert Herzig, Bruno Mars[1]
Products Rum
Website www.selvarey.com

SelvaRey Rum is a US-based rum brand whose rums are distilled in Pesé, Panama by Master Blender Francisco "Don Pancho" Fernandez in four antique copper column stills.[2]

Pronounced Sel-Va-Rey, the brand name "translates loosely from Spanish to 'king of the jungle' (Selva-Rey)" and "is a nod to Fernandez carving his distillery and sugarcane fields out of the Panamanian wilderness, with the label's gorilla signifying jungle regality."[3]

SelvaRey is currently distributed in California, Nevada, Hawaii, New York, New Jersey, Washington D.C., South Carolina, Tennessee, Georgia, Michigan, Illinois, Indiana, Kentucky, Arizona, and Florida[3]

Products

  • SelvaRey White. An 80-proof blend of rums aged for three and five years in American oak barrels before being carbon-filtered to remove color.[4] SelvaRey White received a 94-point rating by Tasting Panel Magazine in March, 2014.[5]
  • SelvaRey Cacao. A 70-proof five-year-old rum flavored with chocolate sourced locally.[4] SelvaRey Cacao received a 95-point rating by Tasting Panel Magazine in March, 2014.[5]

Awards

Chairman’s Trophy, Flavored Rum for SelvaRey Cacao at the Ultimate Spirits Challenge. 2014.[6]

RumXP Gold Award for SelvaRey Cacao at the Miami Rum Festival[7]

See also

References

  1. ↑ Woodman, Xania. "Three New Celebrity Spirits Move Into the Spotlight". Vegas Seven. Retrieved 2014-06-03.
  2. ↑ James, Steven (May 3, 2014). "Selvarey Rum".
  3. 1 2 "SelvaRey, Bruno Mars's Multi-Award-Winning Rum, expands throughout the US". PR Newswire. Retrieved 2015-08-25.
  4. 1 2 "Selvarey Rum". Liquor.com. Retrieved 2014-04-28.
  5. 1 2 Dias, Anthony. "An Exquisite New Rum: Selvarey". Tasting Panel Magazine. Retrieved 2014-04-25.
  6. ↑ "Archived copy". Archived from the original on 2014-05-04. Retrieved 2014-05-07.
  7. ↑ "RumXP Gold Award". Retrieved 7 May 2014.
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