Sebago (company)

Sebago
Subsidiary
Industry Sportswear
Sports equipment
Founded 1946
Founder Daniel J. Wellehan, Sr.
William Beaudoin
Joseph Cordeau
Headquarters Rockford, Michigan, United States
Area served
 Worldwide
Products Boating shoes
Apparel
Parent BasicNet
Website Sebago.com

Sebago is an American Michigan-based company that produces a variety of upscale boating and deck shoes and outdoor shoes as well as some dress shoes. Sebago was founded in 1946.[1] In 2017, BasicNet acquired Sebago from Wolverine World Wide.[2]

During the 1980s, the Sebago "Docksides" become a fashion trend at universities and high schools across the United States, as it was mentioned in The Official Preppy Handbook.[3] It also sponsored the Single-Handed Trans-Atlantic Race in 1984 and the America's Cup in 1992.[3]

References

  1. ↑ "70 YEARS OF SEBAGO". Sebago. Retrieved March 28, 2017.
  2. ↑ BasicNet Paid $14.25 Million for Sebago
  3. 1 2 Pickthall, Barry (2016). A History of Sailing in 100 Objects. London, U.K.: Bloomsbury Publishing. p. 156. ISBN 9781472918857. OCLC 960219534.


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