Saveup

SaveUp
Type of business Private
Available in English
Headquarters Lake Forest, Illinois
Area served United States
Founder(s) Priya Haji
Sammy Shreibati
Website saveup.com
Alexa rank Negative increase 48,337 (April 2014)[1]
Registration Required to play (United States,
Launched November 2011
Current status Bankrupt

SaveUp was a free financial management site and iOS app[2] that used prizes to incentivize Americans to save money and pay down debt.[3] The company was founded in 2011 by Priya Haji and Sammy Shreibati.[4] Haji died of a brain aneurysm soon after[5], and Paul Burt purchased the app in 2015.[6] It has partnered with the thinktank Filene Research Institute.[7] SaveUp raised $7 million in funding from BlueRun Ventures and True Ventures.[8]

Description

SaveUp monitors account balances in order to issue credits. Credits, similar to reward points, are awarded every time a user saves money or reduces debt, and can be used for the chance at cash and prizes.[9][10][11] It was listed as one of 2011's Top 100 websites by PCMag.[12]

Status

SaveUp Inc. filed for bankruptcy in the Northern District of Illinois on November 29th, 2017. [13]

References

  1. ↑ "Saveup.com Site Info". Alexa Internet. Retrieved 2014-04-01.
  2. ↑ https://itunes.apple.com/app/saveup-win-rewards-for-saving/id669930320?mt=8
  3. ↑ Cohan, Peter. "SaveUp Tips Personal Finance On Its Head". Forbes.
  4. ↑ Chima, Chikodi. "SaveUp makes paying your debts addictive and fun". Retrieved 9 February 2012.
  5. ↑ Taylor, Colleen (16 July 2014). "Tech Entrepreneur Priya Haji, Founder And CEO Of SaveUp, Has Passed Away At 44". TechCrunch. Retrieved 11 July 2018.
  6. ↑ Chang, Jessica (1 April 2015). "'You Can Be the Smartest Here, But You May Not Be the Smartest There'". The Stentor. Retrieved 11 July 2018.
  7. ↑ http://www.cutimes.com/2012/01/20/filene-partners-with-new-savings-rewards-program
  8. ↑ https://techcrunch.com/2012/07/24/saveup-5-million/
  9. ↑ https://venturebeat.com/2011/11/01/saveup-debt-solution-game
  10. ↑ "A Start-Up Rewards Savers, Not Spenders". The New York Times. 31 January 2012.
  11. ↑ http://lifehacker.com/5857404/saveup-encourages-you-to-save-money-and-pay-down-debt-with-a-chance-for-prizes
  12. ↑ Griffith, Eric (19 December 2011). "The Top 100 Websites of 2011". PC Magazine.
  13. ↑ https://www.pacermonitor.com/case/23106657/SaveUp_Inc
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