Rachel Levin
| Rachel Levin | |||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Personal information | |||||||||||||
| Born |
Rachel Claire Levin February 24, 1995 Philadelphia, Pennsylvania, U.S. | ||||||||||||
| Nationality | American | ||||||||||||
| Occupation | YouTuber | ||||||||||||
| Website | www.rclbeauty101.com | ||||||||||||
| YouTube information | |||||||||||||
| Also known as | RCLBeauty101 | ||||||||||||
| Channel | |||||||||||||
| Years active | 2010–present | ||||||||||||
| Genre |
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| Subscribers |
13.5 million (July 5, 2018) | ||||||||||||
| Total views |
~3 Billion (April 8, 2018) | ||||||||||||
| Associated acts | Tyler Regan, CloeCouture | ||||||||||||
| Catchphrase(s) | What a Life | ||||||||||||
| |||||||||||||
| Subscriber and view counts updated as of October 13, 2018. | |||||||||||||
Rachel Claire Levin (alias RCLBeauty101; born February 24, 1995) is an American YouTuber and beauty guru, known for her YouTube channel RCLBeauty101.
A native of Philadelphia, Pennsylvania,[1] Levin was noted as the number one social media influencer under 21 in the world on Zefr's.[2] At times, RCLBeauty101 has been the fastest growing YouTube channel in the world.[3] Levin has been featured on the front cover of magazines such as Adweek. Fans of her channel are referred to as Levinators.[4]
As a result of her large fan base, she has become a household name amongst the teenage demographic, according to The Philadelphia Inquirer.[4] Her most popular video is Disney Princess Pool Party uploaded on April 15, 2016, receiving over 221 million views.
Biography
Levin's father is a doctor in Pennsylvania and her mother is a lawyer.[4] Levin started uploading videos of makeup routines onto her YouTube channel, as a hobby, when she was 15 years old. She soon had millions of subscribers.[4] Levin began her college studies at Pennsylvania State University. In August 2015, RCLBeauty101 became the fastest growing YouTube channel in the world.[3]
Career
Levin's first video, called "How to Conceal Under Eye Dark Circles", was first published on December 15, 2010. She began vlogging in December 2010. She also has 3.8 Million followers on Instagram. At age 16 she was quoted in The Wall Street Journal[5] in an article "Mixing Makeup for the Webcam" regarding her cosmetics DIYs. She has been featured in Forbes Magazine "Rachel Levin: A YouTuber With A Positive Message". She has also been quoted in Cosmopolitan magazine's issue "The United States of Style", and also featured in the magazine regarding her critically acclaimed video "I am Ugly". which delves into self images of girls, featuring a younger version of herself. Levin is one of the most diverse artists on YouTube. While she is well known for her lifestyle, comedy, beauty, fashion and DIY videos, she has dealt with social issues in her videos such as bullying, self-image, and suicide.she was featured in an episode of Steve Harvey.
Awards and nominations
| Year | Award | Category | Result |
|---|---|---|---|
| 2015 | Teen Choice Awards | Choice Web Star: Fashion/Beauty | Nominated[6] |
| Streamy Awards | Breakout Creator | Nominated | |
| Lifestyle | Nominated[7] | ||
| 2016 | YouTube Beauty Guru | Nominated[8] |
References
- ↑ Graham, Jenny (July 2014). "Teen Queen". Philadelphia Life Magazine.
- ↑ Rody-Mantha, Bree (December 9, 2015). Rachel Levin tops Zefr list of influencers under 21. StreamDaily.
- 1 2 Cohen, Joshua (September 28, 2015). Top 100 Most Subscribed YouTube Channels Worldwide. Tubefilter.
- 1 2 3 4 Wellington, Elizabeth (June 23, 2016). "At 21, Main Line YouTube star Rachel Levin can move a product, pack a mall". The Philadelphia Inquirer.
- ↑ Dizik, Alina (September 21, 2011). "Mixing Makeup For The Webcam". Wall Street Journal.
- ↑ Heller, Corinne (August 16, 2015). "Teen Choice Awards 2015 Nominations: Wave 3 Nominees Include Caitlyn Jenner, Taylor Swift and More!". E! Online. Retrieved 18 August 2015.
- ↑ Hamedy, Saba (August 12, 2015). "Streamy Awards announce nominations for fifth annual show". Los Angeles Times. Retrieved 18 August 2015.
- ↑ Lee, Ashley (March 1, 2016). The Complete Nominations List. Hollywood Reporter.
External links
- RCLBeauty101 on YouTube