REWE Group

REWE Group
Cooperative, Joint-stock company
Industry Retailing
Founded 1927 (current form 1972)
Headquarters Cologne, Germany
Key people
Lionel Souque, CEO
Heinz-Bert Zander, Chairman
Products Discount Stores, Grocery Stores, Convenience stores, Cash&Carry, Hypermarkets, Home improvement, Optical, Pharmacy, Clothing, Cosmetics and more
Revenue Increase 50.6 billion (2013)
Number of employees
329,418 + Severin (2013)
Website www.rewe-group.com
REWE grocery store in Dortmund, Germany

The REWE Group is a German diversified retail and tourism co-operative group based in Cologne, Germany. The name REWE comes from Revisionsverband der Westkauf-Genossenschaften", meaning "Western Buying Co-operatives Auditing Association". The most important companies under the umbrella of the REWE Group operate under the REWE-Zentral AG and REWE-Zentralfinanz eG names. The basis of the co-operative trade group consists of a network of independent retailers. In the 2014 financial year, the REWE Group had total external sales of €51.1 billion. The REWE Group is the second largest supermarket chain in Germany behind EDEKA.

Divisions

Trading

Tourism

DER Touristik is the tourism division of Rewe Group:

  • Tour operator brands: ITS, Jahn Reisen, Tjaereborg, Dertour, Meier’s Weltreisen and ADAC Reisen [1] and clevertours.com
  • Hotel brands: lti Hotels, Club Calimera and PrimaSol Hotels

In June 2015, it signed an agreement with Kuoni Travel that will pass on control over their European tour operations over to DER. The deal is expected to be completed in the third quarter of 2015.[2]

Country ranking in 2006

Country No. of Stores Sales (million euros)
Germany 8939 31220 M€
Austria 1901 4618 M€
Italy 337 1736 M€
France* - 1140 M€
Romania 65 1050 M€
Switzerland* 22 904 M€
Czech Republic 245 844 M€
Poland 33 679 M€
Hungary 200 667 M€
Slovakia 117 274 M€
Croatia 50 215 M€
Bulgaria 110 - M€
Russia 69 - M€
Ukraine 21 68 M€
  • *Sales of retail activities

Cassis de Dijon

In 1979, Rewe won a significant case in the European Court of Justice, the Cassis de Dijon case.

References

  1. ADAC Reisen - Specialist for mobile holidays
  2. Gretler, Corinne. "Kuoni Sells European Tour Operating Business to Rewe Group", Bloomberg Business, 22 June 2015. Accessed 7 July 2015.
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