Pumpkin Patch (retailer)

Pumpkin Patch
Founded 1990; 28 years ago
Founder Sally Synott
Headquarters Melbourne, Australia
Area served
 Australia & New Zealand
Products Kids & Baby Clothing
Owner Catch Group
Website Pumpkinpatch.com.au

Pumpkin Patch was a childrenswear retailer based in Auckland, New Zealand established in 1990 that mostly focused on the design, marketing, retail, and wholesale of children’s clothing. It employed over 2,000 people and had company-owned retail stores in New Zealand, Australia and Ireland as well as distribution agreements in Asia, the Middle East, the United Kingdom and the United States. The company also sold its products online.

In 2015, Pumpkin Patch was voted by Australian shoppers as providing the best customer service in their category of clothing and sport stores. The company rated the highest in the survey for customer satisfaction at 92%.[1]

The firm also received a Highly Recommended in the Essential Baby Awards 2015 in the "best maternity and babywear clothing brand" category.[2]

Pumpkin Patch had a long term partnership with charity organisation Cure Kids and raised over $600,000 since the partnership began in 2006 to help save, improve and extend the lives of thousands of young children with life-threatening illnesses.[3]

In 2014, the firm began to experience declining revenues and margin compression due to competition.

Pumpkin Patch was acquired by Catch Group in 2017[4] and has launched as an online store in Australia and New Zealand.

References

  1. ↑ Feek, Belinda (April 30, 2015). "Pumpkin Patch rates top on Australian shopper survey". NZ Herald. Retrieved October 1, 2015.
  2. ↑ "Essential Baby Awards 2015". essentialbaby.com.au. Essential Baby. Retrieved 3 November 2015.
  3. ↑ "Our charity". Pumpkin Patch. Retrieved October 1, 2015.
  4. ↑ "Catch Group to relaunch Pumpkin Patch after buying IP". Australian Financial Review. March 23, 2017. Retrieved December 7, 2017.
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