Pimkie

Pimkie shop with logo (2012)

Pimkie is privately owned a fast fashion label[1][2] and store chain for young women's clothing with shops all across Europe and headquarters in Villeneuve-d'Ascq near Lille northern France. Three other offices exist in Germany, Spain and Italy. The company is part of the Association Familiale Mulliez, founded by Gérard Mulliez. A first shop was opened in 1971 in Lille under the label Pimckie - the name was changed to its current form in 1983.[3]

Clothing design comes from the centers in Lille, Barcelona und Milan. Three distribution centers and for all of Europe is in Willstätt near Offenburg in Baden-Württemberg. Altogether 5212 employees in 716 chain stores in 30 countries (about half of them in France itself[4]) produced 563 million Euro turnover in 2017.[5] Among Pimkie's competitors are C&A, Zara, H&M, Bestseller, NewYorker, Tally Weijl, Esprit, and Camaïeu.

Together with Louis Vuitton, Promod, Celio, Décathlon and Carrefour, Pimkie was the target of a French labour-rights alliance's (a coalition of NGOs, consumer groups and trade unions that is the French branch of the international Clean Clothes Campaign) campaign to force top clothing brands to ensure their suppliers are paying their workers a fair wage.[6][7]

See also

References

  1. ↑ "Pimkie centralizes its logistics flow management with Reflex WMS". Reflex Logistics. 2013-03-20. Retrieved 2018-03-07.
  2. ↑ "Pimkie case study". Nedap Retail. 2018-03-07. Retrieved 2018-03-07.
  3. ↑ http://job.pimkie.co.uk/pages/18144-our-history
  4. ↑ https://www.researchgate.net/publication/256473610_Retailing_in_France_overview_and_key_trends
  5. ↑ "Pimkie en figures". Pimkie. Retrieved 2018-03-07.
  6. ↑ "pimkie profile" (PDF). cleanclothes.org. 2014. With more than 750 shops, 6,000 employees and a turnover in excess of €560million, it is astonishing that [pimkie] has operated up to now with so little oversight of its own supply chain. An overdependence on third parties, such as auditors, to assess issues of significant importance including living wages and freedom of association – and the lack of any benchmarking scheme to track, reward or collaborate on the implementation of these rights – are just a few examples.
  7. ↑ "French campaigners tackle clothing brands on foreign suppliers' wages - Asia-Pacific". RFI. 2014-10-16. Retrieved 2018-03-07.
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