Parasite hosting

Parasite hosting, in computing, is the process of hosting a website on someone else's server without their consent, generally for the purpose of search engine benefit.[1]

Mechanism

Search engines such as Google rank search results based on the relevance to the search query and other websites linking to it. Google PageRank has not been updated since 5 December 2013,[2] however, Page Rank is still being used in the Google Algorithm as John Mueller has confirmed this on 02/06/2015 in a Webmaster Hangout.[3] What still affects the ranking is Page and Domain Authority. Evil-minded people take advantage of this, by gaining illegally access to their victims webhost and adding a sub-domain or a sub-page. Those sub-pages are providing content which is mostly complete different compared to the root[4] domain. The sub-page contains outbound links and benefits of the roots domains/page authority, leading to a high ranking on search engines. This method became very popular in 2007, but is still being abused today.[5] In contrast to website defacement parasite hosting´s main goal is profit, either through sales or other kind of advertising.

See also

References

  1. ↑ "4 Techniques to Identify Parasite Hosting SEO Doorways". cognitiveSEO Blog on SEO Tactics & Strategies. 2014-05-27. Retrieved 2018-06-21.
  2. ↑ John Mueller, Google Webmaster
  3. ↑ "HostingSprout". HostingSprout. Retrieved 2018-06-21.
  4. ↑ "Top Best Domain Registrars 2018". BloggingVission. 2017-07-21. Retrieved 2018-06-21.
  5. ↑ "PBN Hosting with Easy Blog Networks". www.skdownloader.com. Retrieved 2018-06-21.
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