Namitha

Namitha
Namitha in a photoshoot
Born Surat, Gujarat, India
Occupation actress, model
Years active 2001–present
Spouse(s)
Veerendra Chowdary (m. 2017)

Namitha is an Indian film actress who has predominantly been active in the South Indian film industry. She competed in the Miss India 2001 pageant, before making her film debut through the Telugu romantic film Sontham (2002). In the mid-2000s, she achieved popularity through her glamorous roles in Tamil films and often starred opposite older actors. By the end of the decade, Namitha was amongst the most popular actresses in Tamil cinema and enjoyed a cult-like fan following from audiences across Tamil Nadu. Since 2010, box office success has evaded Namitha, prompting her to appear in less film roles and experience a decline in her fan following.

Career

2001—2008

Starting her career as a beauty pageant contestant, Namitha was crowned Miss Surat during the year of 1998 at the age of 17. She went on to participate in the 2001 Miss India pageant and ended up as the fourth runner-up, while Celina Jaitley was crowned Miss India.[1] The publicity she garnered during the competition prompted her to move to Mumbai and subsequently she did a number of TV commercials such as Himani cream and hand soap, Arun Ice Creams, Manikchand Gutka, and Nile Herbal Shampoo early in her career. Unable to make a breakthrough into the Hindi film industry, she enrolled in an English Literature course and then considered returning to Surat but chose to later accept an invitation to audition for a Telugu film. After being selected, she consequently made her acting debut in Sreenu Vaitla's coming-of-age romantic film, Sontham (2002), where she played the love interest of two characters in a love triangle. Her next film, Saran's big budget action film Gemeni (2002) opposite Venkatesh, garnered her further attention and her portrayal of a Marwardi girl won critical acclaim. She had also briefly given herself the stagename of "Bhairavi" for the film, but later reverted to her original name.[2][3]

In the mid 2000s, she quickly became popular in Tamil language films with her mature look and tall frame prompting film makers to cast her opposite ageing actors such as Vijayakanth, Sathyaraj, Arjun, Parthiban, Sundar C and Sarathkumar.[4] She appeared in a series of commercial action films opposite such actors, including roles in Aai (2005), Chanakya (2005) and Aanai (2005). Likewise, she was regularly cast in comedy films with senior actors too, making appearances in Siddique's Engal Anna (2004) and six of Sakthi Chidambaram's comedy dramas. During the period, she appeared in her first Hindi film Love Ke Chakkar Mein, worked on a Kannda film titled Namitha I Love You and shot for an English film, Maya, which was later released in 2008 as Kamasutra Nights.[5] In 2007, she had the opportunity to work with two leading younger actors from Tamil cinema, respectively appearing with Vijay in the A. R. Rahman-musical Azhagiya Tamil Magan (2007) and Ajith Kumar in Vishnuvardhan's gangster film Billa (2007). By the end of the period, Namitha had developed a "cult following" in Tamil Nadu as a result of her glamorous appearances in films, with the media regularly looking to feature her in reports and Behindwoods.com labelled her "omnipotent and omnipresent".[6][7][8]

2009—present

However, by the turn of the decade, Namitha's popularity began to decline after several of her films failed to perform well and the South Indian film industry moved away from casting women in outright glamorous roles, a character that Namitha had become famed for performing. Film makers were also reluctant to cast Namitha opposite young male actors, as the older generation began to stop appearing in leading roles.[9][10] She was relegated to increasingly smaller roles and guest appearances, while the big-budget horror film, Jaganmohini (2009), where she played the title role performed poorly at the box office.[11] Likewise, she became engaged in disputes with her film makers, with the director of Azhagana Ponnuthan (2010), criticising the actress's lack of cooperation for the film's failure.[12][13] She briefly prioritised her work in Kannada films in the early 2010s, while several of her films endured production delays including Ilamai Oonjal (2016). After several years without any film releases, she announced plans of making a comeback in 2016 and has since notably appeared in Puli Murugan (2016).[14]

In 2017, Namitha appeared on the Tamil reality television show, Bigg Boss hosted by Kamal Haasan. After being introduced as the hyped surprise contestant, she was evicted on day 28 by audiences. During her stint in the show, she was widely criticised for her harsh treatment of actress Oviya.[15] She only garnered negative image after coming to Biggboss.Her upcoming projects include Pottu, where she portrays an aghori, and T. Rajender's Indraya Kadhal Da, where she plays the antagonist.[16][17]

In the media

At the height of her success in 2008, Namitha's fans built her a temple near Coimbatore, Tamil Nadu. She became the second actress after Kushboo in the state to be immortalised in such a fashion by her fan following.[18][19] In October 2010, there was an attempt to kidnap her by a fan at Trichy in Tamil Nadu.[20] In 2012, the actress was chosen by Tokyo TV, a Japanese media station, as the "most beautiful person" in India.[21] Namitha has been an advocate of safe driving and in June 2012, she and Tamil actor Bharat promoted awareness of safe driving.[22]

Personal life

Namitha married her long time friend Veerendra Chowdry in Tirupathi in November 2017.[23]

Filmography

YearFilmRoleLanguageNotes
2002SonthamNandiniTelugu
GeminiManisha NatwarlalTelugu
2003Oka Raju Oka RaniPreethiTelugu
Oka Radha Iddaru Krishnula PelliSasirekhaTelugu
2004Engal AnnaGowriTamil
Aithe EntiAnjali SharmaTelugu
2005AaiAnjaliTamil
EnglishkaranMaheshwariTamil
NayakuduTelugu
ChanakyaDeivanayakiTamil
Bambara KannaleyTamil
AanaiRamyaTamil
2006Kovai BrothersSaniaTamil
Love Ke Chakkar MeinNeha BatraHindi
Pachchak KuthiraPoovuTamil
ThagapansamySwapnaTamil
Nee Venunda ChellamAnjaliTamil
NeelakantaGangaKannada
2007VyapariNamithaTamil
Naan AvanillaiMonica PrasadTamil
Azhagiya Tamil MaganDhanalakshmiTamil
BillaCJTamil
2008SandaiTamil
Kamasutra NightsAunt MayaEnglish
PandiSalangaiTamil
IndraKannada
2009PerumalSarojaTamil
TheeRuchideviTamil
1977ChandiniTamil
BillaLisaTeluguNominated, Filmfare Award for Best Supporting Actress – Telugu
Indira VizhaKaminiTamil
JaganmohiniJaganmohiniTamil
2010Black StallionLaura FernandezMalayalam
Azhagaana PonnuthanJenniferTamil
Guru SishyanAnithaTamil
SimhaMahimaTelugu
HooKannada
2011IlaignanSenaTamil
Namitha I Love YouSunandaKannada
2013Benki BirugaliMonaKannada
2016Ilamai OonjalDurgaTamil
Puli Murugan JulieMalayalam
2018Pottu TamilFilming
MiyaTamilFilming
Indraya Kadhal DaTamilFilming
Television

References

  1. "Namitha was crowned Miss Surat in 1998 – The Times of India". Articles.timesofindia.indiatimes.com. 29 August 2013. Retrieved 24 May 2014.
  2. "Telugu Cinema Etc - Idlebrain.com". www.idlebrain.com.
  3. "Telugu cinema article – Namita photo – stolen from Namitha's desktop". www.idlebrain.com.
  4. "Namitha interview – Telugu Cinema interview – Telugu film and Tamil film actress". www.idlebrain.com.
  5. "Namitha stars in English movie". 14 August 2006 via www.thehindu.com.
  6. "Tamil movies : Namitha the omnipotent and the omnipresent". www.behindwoods.com.
  7. "The Hindu : Tamil Nadu / Chennai News : Namitha goes to `Subway' for meal". www.thehindu.com.
  8. "I Will Do It For A Lesser Payment, Says Namitha - Namitha - Dirty Picture - Tamil Movie News - Behindwoods.com". www.behindwoods.com.
  9. "Namitha attempting to shed her flab for a comeback? – KOLLY TALK". 8 November 2012.
  10. "Why Namitha won't act in Tamil films? – Times of India".
  11. "Review: Jaganmohini is a half-baked remake".
  12. "Namitha's behavior - Tamil Movie News - Namitha - Thiru - Azhagana Ponnuthan - Raja Karthik - Nizhalgal Ravi - Mayilsaamy - Behindwoods.com". www.behindwoods.com.
  13. "Namitha angry with Sona? - Kannada Movie News - IndiaGlitz.com".
  14. "Actress Namitha To Make Her Comeback Soon". 3 September 2015.
  15. "Ex- Bigg Boss contestant Namitha hits back at Oviya – Times of India".
  16. T Rajendherr to helm trilingual, Indraya Kaadhal Da. Cinema express (10 July 2018). Retrieved on 2018-09-27.
  17. T Rajendar returns to direction. Deccanchronicle.com (11 July 2018). Retrieved on 27 September 2018.
  18. "I'll stick to my sexy image: Namitha". 28 December 2009.
  19. "I'm thrilled I have a temple:Namitha – Times of India".
  20. Bharathan, Bijoy (27 October 2010). "Namitha's die-hard fan – The Times of India". The Times of India. Retrieved 5 December 2015.
  21. "Namitha - The Indian Beauty ... - Namitha - Tamil Movie News - Behindwoods.com". www.behindwoods.com.
  22. "Namitha, Bharath want you to be safe on the road!". Sify.com. Retrieved 29 October 2012.
  23. "Namitha gets married to her boyfriend Veerandra in Tirupati". Times of India. 24 November 2017. Retrieved 24 November 2017.
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