Milk run

The phrase milk run originated in World War II, when US Army Air Corps and RAF aircrews used it to describe any mission where minimal resistance from the enemy was expected.[1]

History

In American culture, a milk run was literally the distribution of milk bottles by the milkman. On his daily route, the milkman simultaneously distributed the full bottles and collected the empty bottles from a previous delivery.[2] After the completion of round trip, he returned with the empty bottles back to the starting point.

In the context of logistics, according to Winfrid Meusel, milk runs were any routes that originated by identifying potential circular tours, whereby the utilization of trucks could be increased and logistics costs could be reduced.[3]

Airline routes

In the commercial airline industry, "milk run" has been used to describe multi-stop, regularly-scheduled flights performed by a single aircraft. Two examples of such routes were the Alaska Airlines Milk Run, serving cities from southeast Alaska to Seattle,[4] and the Regional Express (Rex) Milk Run in Queensland, Australia.[5]

References

  1. Ammer, Christine (1989). Fighting Words from War, Rebellion, and Other Combative Capers. BookBaby. p. 14. ISBN 1626759669.
  2. Werner, Hartmut (2008): Supply Chain Management. Grundlagen Strategien Instrumente und Controlling /// Grundlagen, Strategien, Instrumente und Controlling. 3., vollständig überarbeitete und erweiterte Auflage. Wiesbaden: Betriebswirtschaftlicher Verlag Dr. Th. Gabler | GWV Fachverlage GmbH Wiesbaden
  3. Meusel, Winfrid (1995): Realisierung eines Logistikberater-Arbeitsplatzes für das Frachtkostencontrolling mit wissensbasierten Elementen. Nürnberg, Univ., Diss.--Erlangen, 1995. Frankfurt am Main, Berlin: Lang (Europäische Hoch-schulschriftenReihe 5, Volks- und Betriebswirtschaft, 1755).
  4. Kirkland, Erin (2014). Alaska on the Go. University of Alaska Press. p. 9. Retrieved 2018-05-01.
  5. https://www.airlinereporter.com/2016/12/true-aussie-milk-run/
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