Mediaite

Mediaite
Type of site
Political site, news, entertainment
Owner Abrams Media
Website mediaite.com
Alexa rank Positive decrease 5,313 (August 2016)[1]
Launched September 5, 2008 (2008-09-05)[2]
Current status Active

Mediaite is a news and opinion site covering politics and entertainment in the media industry. It is the flagship site of Abrams Media, a ring of websites run by ABC legal analyst Dan Abrams and also featuring Gossip Cop, Geekosystem, Styleite, Sports Grid, The Mary Sue, The Maude, and The Braiser. Described by Abrams as "for the media, about the media and part of the new media,"[3] it features regular columns, an extensive video library, and the "Power Grid" that ranks media personalities by influence.

Abrams currently serves as the site's publisher and launched the site in July 2009 with former editor Colby Hall. In an interview with The Washington Post, founding managing editor Colby Hall described the site as "Huffington Post meets Gawker."[4] In December 2011, Hall left Mediaite for Clear Channel.[5]

Traffic

After four months in operation, an analysis by media ratings blog TV By the Numbers indicated that Mediaite's traffic was comparable to that of similar sites such as The Wrap and Deadline Hollywood Daily.[6] As of March 2010, Mediaite's traffic averaged about a million visitors a month, more than the entire Mediabistro.com website network combined.[7] As of 2013, Mediaite was ranked in Technorati's top 100 sites at #15.[8]

As of August 2012, Mediaite welcomed a record 7 million unique visitors per month.[9]

Power Grid

One notable feature of the site is the Power Grid,[10] a daily-updating list that uses an algorithm to rank over 1,500 media professionals. The Power Grid uses a host of metrics,[11] such as TV viewership and Twitter followers, to determine individuals' ranks in their respective categories. Mediaite has stated that the list will continue to "roll out new metrics, new categories of people to be ranked, and new features for the Power Grid."[12] The Power Grid model has also been adapted to the other Abrams Media sites Geekosystem, Styleite, and Sports Grid.

Personnel

Former Mediaite columnist A. J. Delgado joined the Donald Trump 2016 presidential campaign as a "senior adviser" in September 2016.[13]

References

  1. "mediaite.com Site Info". Alexa Internet. Retrieved 2016-08-28.
  2. "MediaiTe.com WHOIS, DNS, & Domain Info - DomainTools". WHOIS. Retrieved 2016-07-14.
  3. "A Note From Dan Abrams". Mediaite. 2009-07-05. Retrieved 2010-04-02.
  4. "Media Notes: Howard Kurtz on the Personality Preoccupation of Mediaite.com". The Washington Post. 2009-07-06. Retrieved 2010-05-12.
  5. "Lessons From Nearly Three Years In The Belly Of The Mediaite Beast".
  6. "Nikki Finke vs. The Wrap vs. Mediaite". TV by the Numbers. 2009-11-05. Retrieved 2013-06-09.
  7. "Mediaite.com Quantcast Audience Profile". Quantcast. 2010-03-23.
  8. "Technorati Top 100 (1–25)". Archived from the original on 2013-01-22. Retrieved 2013-01-24.
  9. "Mediaite, Styleite, SportsGrid, and GossipCop Set Traffic Records In August, Abrams Media Welcomes 17,424,372 Visitors". Retrieved 2013-01-24.
  10. "The Real Reason You Should Hate The Media (And That Includes Us) – Emeritus". Deadspin. 2009-07-07. Retrieved 2010-04-02.
  11. "Power Grid FAQ". Mediaite. Archived from the original on 2010-03-11. Retrieved 2010-04-02.
  12. "I Was a Teenage Power Grid". Mediaite. 2009-07-08. Retrieved 2010-04-02.
  13. "Former Mediaite Columnist A.J. Delgado Joins Trump Campaign". www.mediaite.com. Retrieved 2016-09-14.
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