Marvin Sands

Marvin Sands
Born Marvin L. Sands
1924
Died 1999
Residence Canandaigua, New York, US
Nationality American
Alma mater University of North Carolina at Chapel Hill
Occupation Businessman
Known for Founder, Constellation Brands
Title CEO, Constellation Brands
Term 1945-1993
Successor Richard Sands
Parent(s) Mordecai E. Sands
Relatives Richard Sands
Rob Sands

Marvin L. Sands (1924-1999) was an American businessman, and the founder and CEO of Constellation Brands, a Fortune 500 beer, wine and spirits company.

Early life

Marvin Sands was the son of Mordecai E. Sands, who was a partner in a winery in Long Island City, Queens, New York since 1932.[1]

Sands earned a bachelor's degree from the University of North Carolina at Chapel Hill, and served as an ensign in the US Navy during World War II.[1]

Career

Sands founded the Canandaigua Wine Company in 1945, aged 21.[2]

Sands tried to establish a brand, and was unsuccessful with King Solomon kosher wine and an eponymous Sands brand.[1] In 1954 he produced a "flaming-red blend of dessert wine" called Richard's Wild Irish Rose, named after his son Richard, and this grew to become more than 90% of their sales in the 1960s.[1]

By 1980, annual sales topped $50 million, and was renamed Constellation Brands in 2000, and has acquired numerous companies including Robert Mondavi wine and Svedka vodka.[2] In 2013, it acquired the US rights to Grupo Modelo beers including Modelo and Corona.[2]

Personal life

Sands lived in Canandaigua, New York.[1]

References

  1. 1 2 3 4 5 Fisher, Lawrence M. (31 August 1999). "Marvin Sands, Winery's Chairman, Dies at 75". Retrieved 16 April 2018 via NYTimes.com.
  2. 1 2 3 Kirsch, Noah. "How Two Brothers Built Their Family Wine Business Into A $40 Billion Alcohol Empire". forbes.com. Retrieved 14 April 2018.
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