Madison Genesis

Madison Genesis
Team information
UCI code MGT
Registered United Kingdom
Founded 2013 (2013)
Discipline Road
Status UCI continental
Bicycles Genesis, Ridley (TT)
Components Shimano
Website Team home page
Key personnel
Team manager(s) Colin Sturgess, Roger Hammond - consultant
Jersey

Madison Genesis is a British-based professional road cycling team, registered at UCI Continental level and competing in domestic and European events.

Founded in 2013, the team was announced in July 2012[1] as a platform for developing UK road cycling talent. Then-team manager Roger Hammond stated[2] that the team’s success would be judged on how many riders progress on to the next level of professional continental or world tour racing.

Since, Alex Peters – one of Hammond’s first signings – joined world tour Team Sky for 2016,[3] while Scott Davies joins Dimension Data for 2018.[4]

Tom Scully progressed from Madison Genesis in 2014-15, to professional continental team Drapac in 2016 and rode for world tour Cannondale-Drapac in 2017 and in 2018 EF Education First-Drapac p/b Cannondale.

Mark McNally joined professional continental squad Wanty Groupe Gobert in 2016.

In November 2015, the team announced a partnership with Mark Cavendish. In 2016 and through the CVNDSH Scholarship programme, Cavendish would provide advice and support to help Madison Genesis riders progress to World Tour level.[5]

In 2018 Connor Swift took the team's biggest victory to date, becoming British national road race champion.

History

Formation

Brainchild of Madison CEO Dominic Langan, Madison Genesis was born in early 2012. Langan enlisted the advice of consultant Anthony McCrossan to help set up the team. Roger Hammond was chosen as team manager when McCrossan and Madison marketing director Kellie Parsons met. They exchanged folded pieces of paper – both containing the name of their preferred choice for the role – both reading Hammond.[6]

Team progression

Hammond was hired and ten riders were signed to compete in the 2013 season. In year one the team would finish second at the Tour Series, with wins for Ian Bibby at the London Nocturne and Dean Downing at the Beaumont Trophy. Ahead of 2014, Hammond expressed how changes in personnel would improve the squad.

“What we have tried to do is introduce more riders, add more versatility in the team with more strength in-depth so that we can rotate the core of the team within the rotation of the team. So now we can have two rotations; the core of the team and the whole of the team. Hopefully, with that we can then balance motivation, form and racing at the right time".[7]

Another second place at the Tour Series in 2014 was supplemented with a stage win at the An Post Ras for Liam Holohan, while Alex Peters won the under-23 general classification at the same race.

In 2015 Madison Genesis enjoyed its strongest season, which culminated in winning the Pearl Izumi Tour Series – along with Erick Rowsell taking eighth in the Tour de Yorkshire. Hammond’s analysis revealed a team on the up.

"If we look at the goals we really went for – the Tour de Normandie, Tour de Yorkshire and Tour Series – then we can be really pleased. To be just three seconds off the overall win in Normandie was a really good start for us. "We then managed to be pretty competitive at the Tour de Yorkshire, and to get a top ten on GC in its first year was a really impressive result for us. "Even with bad luck in the final week of the Tour Series we’ve managed to hold on. We could have done without the bad luck but I’m really pleased to have won.”[8]

Madison Genesis finished 2015 wearing the King of the Mountains jersey for three stages of the Tour of Britain, which produced a memorable battle until the final climb, where Hammond sent the entire squad to the front of the peloton, to chase the breakaway and try to regain the jersey.[9]

In 2016, it was announced that Hammond would become a sports director at World Tour team Dimension Data - but would continue to act as a consultant to Madison Genesis. Mark Cavendish's CVNDSH Scholarship would support Madison Genesis riders with training and tactical advice.[5]

Ex-team rider Mike Northey would transition to become Madison Genesis team manager in May 2016,[10] after being forced to retire following the diagnosis of a heart virus earlier that year.[11]

On the road, the team remained at the forefront of the British domestic scene, with Tom Stewart recording wins at the Lincoln GP, Velothon Wales and GP of Wales. Gruffudd Lewis wore the Best British Rider jersey at the Tour de Yorkshire while also scoring 2nd at the Cicle Classic 1.2, Tobyn Horton scored a top-ten position at RideLondon, while Erick Rowsell survived in the breakaway to finish third on stage five of the Tour of Britain.

In 2017 the team signed four new riders - Alex Paton, Johnny McEvoy, Rich Handley and Connor Swift - with Tristan Robins, Felix English and Tom Stewart departing.

Connor Swift scored all three of the team's victories, with two coming at the Tour Series and one at the Leicester Castle Classic.

After the 2017 Tour of Britain, Mike Northey stepped down from his role as team manager to return home to his family in New Zealand.

In October 2017, Colin Sturgess was named as the team's new manager[12] and five new signings were announced. George Atkins, Mike Cuming, Isaac Mundy, George Pym and Neil van der Ploeg all joined the 12-rider squad.

Success followed with Johnny McEvoy winning the Spring Cup series and Connor Swift becoming British national road race champion and winning the Wales Open Crit.

Bikes

In 2013 and 2014 Madison Genesis exclusively rode steel Genesis Volare bikes.[13]

The team also had the choice of using the new carbon Genesis Zero frames for the 2014 Tour of Britain,[14] with an updated version of the Zero launched for the team at the 2015 Tour of Britain.[15]

A prototype bike appeared under Connor Swift at the Leicester Castle Classic.[16]

Riders choose between carbon and steel bikes "dependant on the race and terrain faced."[17]

Major wins

2013
Stage 2 Totnes-Vire, Alex Peters
Les Ingman Memorial Trophy, Alex Peters
London Nocturne, Ian Bibby
Beaumont Trophy, Dean Downing
Elite Circuit Series – Sheffield GP, Dean Downing
UCI Track World Cup – Manchester (Team Pursuit), Andrew Tennant
2014
UCI Track World Cup – Guadalajara (Madison), Tom Scully
Overall Tour of the Reservoir, Alex Peters
Stage 1, Alex Peters
Stage 7 Rás Tailteann, Liam Holohan
London Nocturne, Tobyn Horton
Tour Series round 10, Tom Stewart
Tour Series round 9, team competition
Tour Series round 9, Tom Stewart
Tour Series round 8, Tobyn Horton
Tour Series round 2, team competition
Fenioux Track Championships (Omnium), Tom Scully
Beverley Criterium, Michael Northey
2015
Sheffield GP, Tom Scully
Tour Series round 1 - individual, Tom Scully
Tour Series round 2 - team competition
Tour Series round 3 - team competition
Tour Series round 4 - team competition
Tour Series round 6 - team competition
Tour Series round 10 - team competition
Overall Tour Series
Tour of the Reservoir, Erick Rowsell
2016
GP of Wales, Tom Stewart
Tour Series round 10 - individual, Alex Blain
Tour Series round 9 - team competition
Velothon Wales, Tom Stewart
Lincoln GP, Tom Stewart
Tour Series round 3, team competition
Stage 2 Tour of the Reservoir, Erick Rowsell
Overall Totes-Vire, Matt Holmes
2017
Leicester Castle Classic, Connor Swift
Tour Series round 10, individual, Connor Swift
Tour Series round 6, individual, Connor Swift
2018
British national road race championships, Connor Swift
Wales Open Crit, Connor Swift

National and continental championships

2013
European Track Championships (team pursuit), Andrew Tennant
2014
British U23 National Time Trial Championships, Scott Davies
Irish National Criterium Championships, Peter Hawkins
European Track Championships (team pursuit), Andrew Tennant
European Track Championships (individual pursuit), Andrew Tennant
2018
British National Road Race Championships, Connor Swift

Team roster

Rider Date of birth
 George Atkins (GBR) (1991-08-18) 18 August 1991
 Mike Cuming (GBR) (1990-12-18) 18 December 1990
 Taylor Gunman (NZL) (1991-03-14) 14 March 1991
 Richard Handley (GBR) (1990-09-01) 1 September 1990
 Matt Holmes (GBR) (1993-12-08) 8 December 1993
 Tobyn Horton (GBR) (1986-10-07) 7 October 1986
Rider Date of birth
 Jonathan McEvoy (GBR) (1989-08-02) 2 August 1989
 Isaac Mundy (GBR) (1990-07-29) 29 July 1990
 Neil van der Ploeg (AUS) (1987-09-23) 23 September 1987
 George Pym (GBR) (1994-05-30) 30 May 1994
 Erick Rowsell (GBR) (1990-07-20) 20 July 1990
 Connor Swift (GBR) (1995-10-30) 30 October 1995

Previous squads

2017

Rider Date of birth
 Alexandre Blain (FRA) (1981-03-07) 7 March 1981
 Matt Cronshaw (GBR) (1988-12-30) 30 December 1988
 Joe Evans (GBR) (1996-12-02) 2 December 1996
 Taylor Gunman (NZL) (1991-03-14) 14 March 1991
 Richard Handley (GBR) (1990-09-01) 1 September 1990
 Matt Holmes (GBR) (1993-12-08) 8 December 1993
Rider Date of birth
 Tobyn Horton (GBR) (1986-10-07) 7 October 1986
 Gruffudd Lewis (GBR) (1987-11-10) 10 November 1987
 Jonathan McEvoy (GBR) (1989-08-02) 2 August 1989
 Alex Paton (GBR) (1990-05-10) 10 May 1990
 Erick Rowsell (GBR) (1990-07-20) 20 July 1990
 Connor Swift (GBR) (1995-10-30) 30 October 1995


2016

Rider Date of birth
 Matt Cronshaw (GBR) (1988-12-30) 30 December 1988
 Joe Evans (GBR) (1996-12-02) 2 December 1996
 Matt Holmes (GBR) (1993-12-08) 8 December 1993
 Felix English (IRE) (1992-10-11) 11 October 1992
 Tobyn Horton (GBR) (1986-10-07) 7 October 1986
 Gruffudd Lewis (GBR) (1987-11-10) 10 November 1987
Rider Date of birth
 Alexandre Blain (FRA) (1981-03-07) 7 March 1981
 Mike Northey (NZL) (1987-03-24) 24 March 1987
 Taylor Gunman (NZL) (1991-03-14) 14 March 1991
 Tom Stewart (GBR) (1990-01-09) 9 January 1990
 Tristan Robbins (GBR) (1996-03-26) 26 March 1996
 Erick Rowsell (GBR) (1990-07-20) 20 July 1990

2015

Rider Date of birth
 Matt Cronshaw (GBR) (1988-12-30) 30 December 1988
 Joe Evans (GBR) (1996-12-02) 2 December 1996
 Matt Holmes (GBR) (1993-12-08) 8 December 1993
 Martyn Irvine (IRE) (1985-06-06) 6 June 1985
 Tobyn Horton (GBR) (1986-10-07) 7 October 1986
 Liam Holohan (GBR) (1988-02-22) 22 February 1988
 Dominic Jelfs (GBR) (1990-03-31) 31 March 1990
Rider Date of birth
 Mike Northey (NZL) (1987-03-24) 24 March 1987
 James McLaughlin (GBR) (1990-10-02) 2 October 1990
 Tom Scully (NZL) (1990-01-14) 14 January 1990
 Mark McNally (GBR) (1989-07-20) 20 July 1989
 Tom Stewart (GBR) (1990-01-09) 9 January 1990
 Tristan Robbins (GBR) (1996-03-26) 26 March 1996
 Erick Rowsell (GBR) (1990-07-20) 20 July 1990

2014

Rider Date of birth
 Ian Bibby (GBR) (1986-12-22) 22 December 1986
 Scott Davies (GBR) (1995-08-05) 5 August 1995
 Pete Hawkins (IRE) (1985-12-16) 16 December 1985
 Matt Holmes (GBR) (1993-12-08) 8 December 1993
 Liam Holohan (GBR) (1988-02-22) 22 February 1988
 Tobyn Horton (GBR) (1986-10-07) 7 October 1986
 Dominic Jelfs (GBR) (1990-03-31) 31 March 1990
Rider Date of birth
 Mike Northey (GBR) (1987-03-24) 24 March 1987
 Alex Peters (GBR) (1994-03-31) 31 March 1994
 Tom Scully (NZL) (1990-01-14) 14 January 1990
 Chris Snook (GBR) (1986-12-22) 22 December 1986
 Tom Stewart (GBR) (1990-01-09) 9 January 1990
 Andy Tennant (GBR) (1987-03-09) 9 March 1987

2013

Rider Date of birth
 Sebastian Baylis (GBR) (1994-02-19) 19 February 1994
 Ian Bibby (GBR) (1986-12-22) 22 December 1986
 Dean Downing (GBR) (1975-01-24) 24 January 1975
 Liam Holohan (GBR) (1988-02-22) 22 February 1988
 Dominic Jelfs (GBR) (1990-03-31) 31 March 1990
Rider Date of birth
 Alex Peters (GBR) (1994-03-31) 31 March 1994
 Jack Pullar (GBR) (1989-11-15) 15 November 1989
 Chris Snook (GBR) (1986-12-22) 22 December 1986
 Andy Tennant (GBR) (1987-03-09) 9 March 1987
 Brennan Townshend (GBR) (1993-07-08) 8 July 1993

References

  1. ↑ "Roger Hammond to manage new Madison Genesis team - Cycling Weekly". Cycling Weekly. Retrieved 2015-10-19.
  2. ↑ "Madison-Genesis: First year ambitions - Cycling Weekly". Cycling Weekly. Retrieved 2015-10-19.
  3. ↑ "Young Brits join Team Sky for 2016". Team Sky. 29 July 2015.
  4. ↑ "Dimension Data sign British 'talent of the future' Scott Davies - Cycling Weekly". Cycling Weekly. 2017-09-28. Retrieved 2017-10-04.
  5. 1 2 "Mark Cavendish to coach young Madison-Genesis riders - Cycling Weekly". Cycling Weekly. Retrieved 2015-11-18.
  6. ↑ "Tobias Mews | Madison Genesis, Cycling Plus, May '13". www.tobiasmews.com. Retrieved 2015-10-19.
  7. ↑ "Feature Interview: Roger Hammond of Madison Genesis". velouk.net. Retrieved 2015-10-19.
  8. ↑ "Interview: Roger Hammond on Madison-Genesis' Tour Series success". Road Cycling UK. Retrieved 2015-10-19.
  9. ↑ "Tom Stewart denied King of the Mountains despite heroic team effort | News | Madison Genesis". www.madisongenesis.co.uk. Retrieved 2015-10-19.
  10. ↑ "Madison Genesis Team". madisongenesis.co.uk. Retrieved 2017-02-13.
  11. ↑ "Madison Genesis Team". madisongenesis.co.uk. Retrieved 2017-02-13.
  12. ↑ "Madison Genesis Team". madisongenesis.co.uk. Retrieved 2017-10-05.
  13. ↑ "Madison Genesis - 2015 Volare Team Bike | News | Madison Genesis". www.madisongenesis.co.uk. Retrieved 2015-10-19.
  14. ↑ "Genesis Unveils Carbon Road Bike for Tour of Britain | News | Madison Genesis". www.madisongenesis.co.uk. Retrieved 2015-10-19.
  15. ↑ "Genesis launches new Zero frame at Tour of Britain | News | Madison Genesis". www.madisongenesis.co.uk. Retrieved 2015-10-19.
  16. ↑ "Madison Genesis Team". madisongenesis.co.uk. Retrieved 2017-10-03.
  17. ↑ "Genesis Launches 'Zero' and Enters Carbon Fibre Bike Market | Genesis Blog | Genesis Bikes". www.genesisbikes.co.uk. Retrieved 2015-10-19.

Official website

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