MTV Extra

MTV Extra
Launched 1 July 1999
Closed 1 May 2001
Owned by MTV Networks Europe
Country United Kingdom and Ireland
Language English
Broadcast area United Kingdom and Ireland
Headquarters London, United Kingdom
Replaced by MTV Hits
Website mtv.co.uk

MTV Extra was a music channel by MTV Networks Europe, the channel first launched on 1 July 1999 on the Sky Digital platform, and was a mixture of music videos and repeats of MTV Programming. Towards the end of the channel's life, programming was dropped and the channel showed solely music videos (under the "Pure Music" name), with MTV Dance in the evenings. MTV Dance was spun off into its own channel on 20 April 2001, and MTV Extra was renamed MTV Hits at 6am on 1 May 2001. MTV Extra is notable for being the only spin-off MTV channel to use the same song title graphics as its parent channel (although it had its own separate idents).

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