Luxgen

Luxgen Motor Co., Ltd.
Native name
納智捷汽車股份有限公司
Private
Industry Automotive
Founded January 2009 (January 2009)
Headquarters Sanyi, Miaoli, Taiwan
Key people
Kenneth Yen (CEO)
K.C. Hu and Jack Wu (General Manager)
Products Automobiles
Total assets NT$ 800,010,000元
Parent Yulon Motor
Website www.luxgen-motor.com.tw

Luxgen Motor Co., Ltd. is a Taiwanese automaker headquartered in Sanyi, Miaoli, Taiwan, and a wholly owned subsidiary of Yulon Motor. It was founded in January 2009 and its vehicles have been manufactured in Hangzhou, China by Dongfeng Yulon since late-2010. Luxgen products are primarily developed by another Yulon subsidiary, HAITEC and have received several Taiwan Excellence Awards.[1]

Luxgen vehicles are sold in domestic and international markets.[2]

In 2011, Luxgen topped the J.D. Power Customer Service Index (CSI) in Taiwan among locally produced car brands.[3]

The Luxgen7 electric vehicles surpass the Taiwanese certification and ARTC (Automotive Research & Testing Center) crash tests.[4] The company's slogan is "Think Ahead".

History

Luxgen made its first overseas sale in Oman in 2010 as part of a plan to focus on the Middle East, Central America, Russia, mainland China and South East Asia car markets.[5] Further sales were made in the Dominican Republic.[6]

Luxgen entered the Russian market in 2013[7]followed by the Iranian market in 2017.[8]

Luxgen collaborates with Acer to unveil a self-driving concept car in 2018.[9]

Products

Luxgen M7 and Luxgen U7 (Luxgen 7 MPV and Luxgen 7 SUV)

Luxgen's first production model was the Luxgen7 MPV minivan.[10] It was officially shown to the public for the first time on August 19, 2009, and went on sale in Taiwan on September 19, 2009. Luxgen's second product, the Luxgen7 SUV, was revealed on June 4, 2010.[11] Both cars are powered by a 2.2 L I-4 MEFI turbocharged engine developed by China Motor Corporation and tuned by Delphi. The turbocharger is supplied by Garrett and powers the engine up to 205 PS (151 kW; 202 hp) and 28 kg⋅m (270 N⋅m; 200 lb⋅ft) of torque from 2,500 to 4,000 rpm. The 6-speed automatic transmission is supplied by Aisin. ABS, EBD, BAS and the Think+ Multi-purpose system (slightly different by trim level) are all standard equipment. In 2014, the 7 MPV and 7 SUV both received a facelift and name change. Following the 5 sedan sold as the S5, the 7 MPV was changed to M7, while the 7 SUV was changed to U7.

Luxgen V7

The Luxgen V7 Turbo Eco Hyper debuted in the 2015 Taipei Auto Show as a one off experimental concept. Based on the Luxgen M7 Eco Hyper, the V7 is basically a wheelchair accessible version of the M7. Equipped with a lower extended tailgate and extended roof. The V7 was later revealed in production version during the 2016 Taipei Auto Show.

Luxgen S5 (Luxgen 5 Sedan)

A pre-facelift Luxgen S5

Luxgen 5 Sedan, the first wholly self-developed Taiwanese car, styled by the HAITEC Design Center under the stewardship of James C. Shyr, is the new generation of Luxgen series and was unveiled in November 2011 at the Taipei Auto Show and then officially launched in the second quarter of 2012. Before presenting Luxgen 5 Sedan, Luxgen launched an electric concept car, Luxgen Neora, in Auto Shanghai 2011.[12] Luxgen 5 Sedan is the first sedan of Luxgen series. The sedan was Luxgen's first attempt at competing within the C-segment compact car market. It offers a 1.8-liter turbo charged petrol engine or a 2.0-liter 4-cylinder turbo charged petrol engine giving 175-180 hp/26.0-27.0 kgm (2.0 L) and 150 hp/21.0-22.0 kgm (1.8 L). It also features Think+ and Eagle View which are usually high-end car technology featuring night-vision and 360 degrees vision.[13]

Luxgen S3

Luxgen S3 sedan

Luxgen S3 is Luxgen's B-Segment sedan which debuted in concept form as the Luxgen S3 EV+ during the 2016 Taipei Auto Show. Going on sale in Q2 2016, the sedan is powered by a 1.6-liter engine and rides on a slightly lifted platform similar to a crossover to provide more comfort.

Luxgen U6

Luxgen U6

The Luxgen U6 debuted in Q4, 2013. The U6 is a compact crossover positioned under the U7 U6 Turbo crossover.

Luxgen U5

The Luxgen U5 debuted in Q3, 2017. The U5 is a subcompact crossover based on the S3's platform.

Concepts and experimental vehicles

Luxgen concepts include a sedan called the Neora,[14] which later became the S5 sedan, and an electric vehicle based on the Luxgen7 MPV, being developed in collaboration with AC Propulsion.[15]

Sales

Luxgen brand sales are expected to increase in coming years as the range is more reliable.[16]

References

  1. "LUXGEN awarded the Taiwan Excellence Award for three consecutive years". Haitec.
  2. Alina Dumitrache (March 8, 2010). "Luxgen Focus on the GCC States, Targets Global Expansion". AutoEvolution.
  3. "Luxgen tops the J.D. Power Customer Service Index (CSI) Study Amongst The Local-Produced Auto Brands In Taiwan". The Auto Channel. February 2018.
  4. "Luxgen7 SUV EV Electric Car". EV-Info.
  5. http://autonews.gasgoo.com/china_news/1015005.html
  6. http://www.taipeitimes.com/News/biz/archives/2010/12/25/2003491791
  7. "Taiwan Auto Maker Luxgen Shines at Moscow Show". www.taiwantrade.com. Retrieved 2013-09-06.
  8. "taiwans-luxgen-motor-co-to-enter-iran". www.financialtribune.com. Retrieved 2017-07-16.
  9. "Acer unveils self-driving concept Car". www.eyeontaiwan.com. Retrieved 2018-09-28.
  10. "Yulon Group Launches World's First Smart Vehicle Incorporating Taiwan's IT Technology under the Indigenous LUXGEN Brand". The Auto Channel. 2009-08-20. Archived from the original on 2009-09-01.
  11. "Luxgen 7 SUV Unveiled". Autoevolution. 2010-06-05.
  12. "Luxgen Neora concept unveiled". Worldcarfans. 2011-08-26.
  13. "獨家消息!LUXGEN5 Sedan,納智捷第三款新車名稱確定!?". AutoNet.com.tw. 2011-03-10.
  14. "Luxgen shows Neora EV concept". Autoblog. 2011-04-27.
  15. "California's AC Propulsion to co-develop new EV with Taiwan, Might Sell in U.S." Motor Trend. 2008-10-13.
  16. "Luxgen sales expected to double next year". December 24, 2013.
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