Longbeach (cigarette)

Longbeach
An old Australian pack of Longbeach Yellow Flavours, prior to plain packaging
Product type Cigarette
Owner Philip Morris International
Produced by Philip Morris International
Country Australia
Introduced 1980s
Markets Australia, New Zealand, Indonesia[1][2][3]

Longbeach is an Australian brand of cigarettes, currently owned and manufactured by Philip Morris International.

History

Longbeach was launched in the 1980s. Eventually, the brand became the second most popular brand in Australia, after Winfield.

It is sold in packets of 20s, 25s,30s and 40s in strengths of 1–16 mg "milligrams" and is sold in different flavors. Longbeach also produce Rich (8mg) or Yellow (12mg) Rolling Tobacco, which comes in pouches of 25grams or 55grams.

Strengths in Australia include Filter (16 mg), Original (12 mg), Rich (8 mg), Smooth (6 mg), Fine (4 mg), Finesse (2 mg) and Select (1 mg). Menthol cigarettes come in Menthol (8 mg) and Menthol Fresh (2 mg).[4] After descriptions such as "Milds" and "Lights" were banned in 2005, the names were changed to "Rich", "Smooth", "Fine" and so on.[5]

In 2012, a pack of Longbeach cigarettes cost $10.70 in New Zealand. That price was increased to $17.00 in 2016.[6]

See also

References

  1. ↑ "BrandLongbeach - Cigarettes Pedia". www.cigarettespedia.com.
  2. ↑ "Longbeach". www.zigsam.at.
  3. ↑ "Brands". www.cigarety.by.
  4. ↑ "Ingredients in different Long Beach varieties". health.gov.au. Australia Dept of Health.
  5. ↑ "10-8 Trends in products and packaging - Tobacco In Australia". www.tobaccoinaustralia.org.au.
  6. ↑ "Custom and Excise form". parliament.nz.
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