Letterboxd

Letterboxd
Screenshot
Screenshot of the Letterboxd home page, as it appeared on January 4, 2017.
Type of site
 Social networking service for films
Available in English
Created by Matthew Buchanan
Karl von Randow
Website letterboxd.com
Alexa rank Increase 3,071 (Global, October 2017)[1]
Commercial Yes
Registration Optional
Launched October 2011 (2011-10)
Current status Active

Letterboxd is an online social networking service co-founded by Matthew Buchanan and Karl von Randow in 2011.[2][3] It was launched as a social app focused on sharing opinions about, and love of, film, and is maintained by a small team in Auckland, New Zealand. The site is meant for sharing its members' tastes in films.[2][4][5] Members can use it as a diary to record their opinions about films, keep track of films they have seen in the past, and showcase their favourite films on their profile pages.[2][4] Films can be rated, reviewed, and tagged with relevant keywords.[4]

Website

History

The site was launched at Brooklyn Beta in October 2011, and attracted more than 17,000 beta testers over the next six months.[6] It transitioned from private to public beta on 24 April 2012, with all pages becoming publicly visible. Membership remained invitation-only until 8 February 2013, when it was opened for public use. The site also introduced a tiered structure, with both free membership and paid memberships which allowed access to Letterboxd Pro. Pro members received personalised "Year in Review" pages.[7]

Technical aspects

Creating an account is mandatory for users. Account holders can maintain lists of films they have watched, or wish to watch, and interact with other members and add them as friends.

Film data

All film-related metadata used on the website, including actor, director and studio names, synopses, release dates, trailers and poster art is supplied by The Movie Database (TMDb). Because of the high annual fees for using IMDb's data, the developers decided to opt for TMDb instead, which is openly crowdsourced.[8]

References

  1. ↑ "Letterboxd.com Traffic, Demographics and Competitors". Alexa Internet. Retrieved March 23, 2018.
  2. 1 2 3 "Letterboxd". crunchbase.com. Retrieved 29th June 2016
  3. ↑ "Letterboxd, the social network for movie buffs, goes freemium and finally opens to everyone". The Next Web. 8 February 2013. Retrieved 19 January 2016.
  4. 1 2 3 "Letterboxd". chrome google. Retrieved 29th June 2016
  5. ↑ "Frequently Asked Questions on Letterboxd".
  6. ↑ "Letterboxd news; Public".
  7. ↑ "Letterboxd news; Pro".
  8. ↑ "Matthew's answer to 'What's the story behind Letterboxd?'".
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