Latata

"LATATA"
Single by (G)I-dle
from the album I Am
Released May 2, 2018
Format Digital download
Genre Moombahton
Length 3:22
Label Cube Entertainment
Kakao M
Songwriter(s) Soyeon
Producer(s) Soyeon, Big Sancho
(G)I-dle singles chronology
"LATATA"
(2018)		 "Hann (Alone)"
(2018)

"Latata"
(2018)		 "Hann (Alone)"
(2018)

"Latata" (stylized as "LATATA") is the debut single by South Korean girl group (G)I-dle, the lead single of their debut extended play (EP) I Am. It was released on May 2, 2018, by Cube Entertainment and distributed by Kakao M. It was written by member Soyeon, who also produced the song alongside Big Sancho. A music video for the song was also released on May 2. Promotions for the song resulted in (G)I-dle's first music show win on SBS MTV's The Show on May 22, 2018.[1] The song also resulted in a second win on Mnet's M Countdown.[2]

Commercial performance

"Latata" failed to enter the Gaon Digital Chart in its first week, but did enter the componing Download Chart at number 68, peaking at number 8 the following week.[3][4] In its second week, the song debuted at number 35 on the Gaon Digital Chart as a "hot" song and peaked at number 16 two weeks later.[5][6] It also entered at number 66 on the componing Streaming Chart and peaked at number 23 the following week.[7] The song entered at number 4 on the Gaon Social Chart, and climbed to number 3 the following week.[8][9]

In the United States, the song entered at number 11 on the Billboard World Digital Songs chart, and climbed to number 4 the following week, selling 1,000 copies, making it the best-selling K-pop song in the week of May 10.[10] The song has sold 3,000 copies in America as of August 2018.[11]

Charts

Chart (2018) Peak
position
South Korea (Gaon Digital Chart)[6] 12
US World Digital Songs (Billboard)[10] 4

Music program wins

Program Date Ref.
The Show (SBS MTV) May 22, 2018 [1]
May 29, 2018 [12]
M Countdown (Mnet) May 24, 2018 [2]

References

  1. 1 2 "'더쇼' (여자)아이들, 첫 1위 '눈물'..엔플라잉 컴백·NCT 제노X김용국 새 MC[종합]". OSEN (in Korean). May 22, 2018. Retrieved May 22, 2018.
  2. 1 2 "[종합] '엠카' (여자)아이들, 데뷔곡 '라타타'로 2관왕…무서운 신인" (in Korean). Retrieved May 24, 2018.
  3. ↑ "18th Week of 2018 – Gaon Download Chart". gaonchart.co.kr. Retrieved May 20, 2018.
  4. ↑ "19th Week of 2018 – Download Chart". gaonchart.co.kr. Retrieved May 20, 2018.
  5. ↑ "Week 19 of 2018 – Digital Chart". May 6–12, 2018. Retrieved May 21, 2018.
  6. 1 2 "Week 22 of 2018 – Digital Chart". May 27 – June 2, 2018. Retrieved June 8, 2018.
  7. ↑ "19th Week of 2018 – Streaming Chart". gaonchart.co.kr. Retrieved May 20, 2018.
  8. ↑ "18th Week of 2018 – Social Chart". gaonchart.co.kr. Retrieved May 20, 2018.
  9. ↑ "19th Week of 2018 – Social Chart". gaonchart.co.kr. Retrieved May 20, 2018.
  10. 1 2 "(G)I-DLE Go Top 5 on World Albums & Song Sales Charts With Debut Releases". Billboard. Retrieved May 20, 2018.
  11. ↑ "(G)I-DLE Hit New Peak on World Digital Song Sales Chart With 'Hann (Alone)'". Billboard. Retrieved 2018-08-27.
  12. ↑ "'더쇼' (여자)아이들, 1위·3관왕 달성..프리스틴V·칸 데뷔 [종합]". OSEN (in Korean). Retrieved May 29, 2018.
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