Larry Baer

Laurence M. Baer
Nationality United States
Other names Larry Baer
Education B.A. University of California, Berkeley
Occupation Sports executive
Known for CEO of the San Francisco Giants
Spouse(s) Pamela Baer
Children 4

Laurence M. Baer is the Chief Executive Officer of the San Francisco Giants of Major League Baseball.[1] He succeeded Bill Neukom on January 1, 2012.[2]

Career

Born to a Jewish family,[3] Baer attended Lowell High School in San Francisco and the University of California, Berkeley.[4] He served as the sports director and business manager of KALX, the student-run radio station. As a junior, he negotiated with Oakland Athletics' owner Charlie Finley to make KALX the official radio station of the Athletics for its first 16 games.[5] Baer served as the play-by-play announcer.[6] He graduated from Berkeley with a degree in political science in 1980.[7] He joined the San Francisco Giants as their marketing director that year.[1] He left the Giants to attend Harvard Business School and work for Westinghouse Broadcasting.[1]

Baer returned to the Giants to help form the ownership group that kept the team in San Francisco when an attempt was made to move the franchise to Tampa, Florida in 1992.[1] Other members of the group include Charles Bartlett Johnson, Scott Seligman, Peter Magowan, Philip Halperin, Allan Byer, and David S. Wolff.[8] He succeeded Bill Neukom as the Giants' chief executive officer on January 1, 2012.[2] He was added to the board of directors of the San Jose Giants, the Giants' Minor League Baseball affiliate in the Class A-Advanced California League, in April 2012.[9]

In 1994, Baer established the first benefit by a professional sports team to fight AIDS.[3]

Personal life

He is married to Pamela Baer; they have four children and live in San Francisco.[10] He and his wife are members of Congregation Emanu-El in San Francisco.[3]

References

  1. 1 2 3 4 Gurnick, Ken (November 17, 2011). "Owners approve Baer as Giants' control person". MLB.com. Archived from the original on November 23, 2011. Retrieved November 17, 2011.
  2. 1 2 "Bill Neukom to Retire from the Giants: Team President and COO Larry Baer to Become CEO". MLB.com (Press release). September 15, 2011. Retrieved November 17, 2011.
  3. 1 2 3 Fox, Nancy (October 20, 1995). "S.F. Giants' exec brings Jewish values to the Major Leagues". J. The Jewish News of Northern California.
  4. ↑ "Larry Baer, President & CEO SF Giants". Silicon Valley Local Magazine. Retrieved December 14, 2017.
  5. ↑ "The Full and Unabridged History of KALX". KALX. UC Regents.
  6. ↑ Papanek, John (April 17, 1978). "SCORECARD". Sports Illustrated.
  7. ↑ "AT&T Park to play host for Cal in 2011". Associated Press. ESPN.com. May 10, 2010.
  8. ↑ Darin Bond-Graham (October 31, 2012). "The San Francisco Giants of Real Estate, Tech and Finance". Counterpunch Magazine.
  9. ↑ "San Jose Giants Announce Board Changes" (Press release). San Jose Giants. April 3, 2012.
  10. ↑ "Laurence M. Baer - President and Chief Executive Officer". MLB.com. Retrieved October 7, 2015.
  • "Baseball America Executive Database: Laurence Baer". Baseball America Inc. Retrieved November 17, 2011.


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