Larisa Sinelshchikova
| Larisa Sinelshchikova | |
|---|---|
 | |
| Born |
February 10, 1963 Psebay, Russia |
| Occupation | Media Manager, Producer, Television Producer, Music Producer |
| Children |
Anastasia Igor |
| Awards |
  |
| Website | slv.media |
Larisa Sinelshchikova (Larissa Sinelshchikova, Russian: Лариса Васильевна Синельщикова; born February 10, 1963, Psebay, Krasnodar Krai) is a Russian media manager and producer. Member of the Russian Academy of Television (since 1998). The Laureate of TEFI - Russian National TV award.[1][2]
Education
In 1984 Larisa graduated from Russian Academy of Theatre Arts (GITIS).
Biography
TV-6 (Russia)
From April 1993 to January 1998 - vice-president of the TV-6 (Russia) television channel.
In Autumn 1993, Larisa Sinelshchikova headed the newly established TV-6 Media advertising agency.
TV-6 Media was Russia’s first TV advertising agency that was directly integrated into the channel, being also the latter’s own sales house. Back then, Premier SV and Video International advertising agencies had a virtual monopoly in the Russian TV advertising market, selling 100% of ads on all TV channels. TV-6 Media, however, chose a distinctly different development model based on the independent work in the advertising market in the interest of TV-6 Moscow. As a result, the channel quickly became completely self-sufficient and needed no public subsidies to become one of the most popular Russian entertainment TV channels.
VID
From April 1998 to 2000 - CEO of Russian TV production company VID.
In 1998 the Russian financial crisis created a need for new management ideas, and Larisa Sinelshchikova took an unexpectedly bold decision to expand VID’s own television production. This measure enables VID to become a major content producer for ORT TV channel and, as a result, the leader of Russia’s television market in terms of both its standing and finances.
From 2000 to 2007 - Chairman of the Board of Directors of VID.[1]
Krasny Kvadrat
On July 24, 2007 Larisa Sinelshchikova founded and became the sole owner of Krasny Kvadrat (Red Square, Russian: Красный квадрат) - the first Russian content production holding includes the production of original television formats, distribution of copyrights and product placement.[3]
In May 2009 Krasny Kvadrat held Eurovision Song Contest 2009 in Moscow, Russia.[4]
From 2007 to 2014 Larisa Sinelshchikova was the producer of TV shows The Voice (Russia TV series), The Voice Kids (Russia), Fabrika Zvyozd (Russian version of the Endemol format Operación Triunfo), Minute of Fame, Prozhektorperiskhilton, Strictly Come Dancing (Russia), Main Scene (Russian version of the X Factor) and Big Difference (Russian parody TV show).[5]
According to KVG Media research, in 2012 Krasny Kvadrat became Russia's biggest producer of television content and has annually produced more TV content than anyone else in Russia - 1159 hours.
In April 2014 Larisa Sinelshchikova sold her 51 percent share in Krasny Kvadrat to Russian tycoon Arkady Rotenberg - No. 385 on Forbes' list of world billionaires with a net worth of $4 billion and main assets in construction, pipes and banking.
In June 2015 Rotenberg consolidated Krasny Kvadrat buying from Sinelshchikova her remaining 49 percent share in Krasny Kvadrat.[6][7][8][9]
Awards
State
- Medal of the Order "For Merit to the Fatherland" II class Civilian (November 27, 2006) - for outstanding contribution to the development of national television in the Russian Federation and many years of fruitful activity.
- Medal of the Order "For Merit to the Fatherland" I class Civilian (April 23, 2008) - for development of national television and civil society in the Russian Federation.
Professional
- TEFI Award: 2009 - TV Producer, Eurovision Song Contest 2009 in Moscow.[10]
- Olympia National Award for Public Recognition of Women's Achievements of the Russian Academy of Business and Entrepreneurship (March 2, 2007).
Personal life
Has a daughter, Anastasia (1983), and a son, Igor (1985).
From 1998 to 2010 was in relationship with Konstantin Ernst. Contrary to allegations in some Russian and American mass media, Larisa and Konstantin were never officially married, never had common household, common children and common assets or property.[11]
Celebrities about Larisa Sinelshchikova
| “ | ... true pleasure from work receives only one who owns all its subtleties in perfection. You know in detail how television works: where is its brain, where is the heart and what it breathes with. | ” |
| — Dmitry Peskov, Press Secretary of the President of Russia Vladimir Putin, [12] | ||
| “ | This fragile woman has a rare capacity for work and strong-willed character. Relations between broadcasters and the production company cannot be simple, and her work needs a truly diplomatic talent, which Larisa Vasilyevna fully inherent. | ” |
| — Igor Shabdurasulov, First Deputy Chief of Staff of the Presidential Executive Office (September 1999 - July 2000), [13] | ||
| “ | I don't know from what planet she came to us. She has an excellent education which is rare for TV producers. She has an amazing production flair. And finally she knows how to win people. And in general how to be at war. After all, television is a place where the weak do not survive. | ” |
| — Alexander Tsekalo, producer, TV host | ||
| “ | Strong, domineering, strong-willed. The only woman who not being an artist has made a real revolution in show business. | ” |
| — Yana Rudkovskaya, music producer | ||
References
- 1 2 Синельщикова Лариса Васильевна — Фонд Академия Российского телевидения
- ↑ Larisa Sinelshchikova - IMDb
- ↑ Производитель контента для «Первого канала» меняет структуру — Известия
- ↑ 54-й конкурс песни «Евровидение» в Москве (2009) — Красный Квадрат
- ↑ Лариса Синельщикова — Вокруг ТВ
- ↑ Russian Tycoon Arkady Rotenberg Acquires Controlling Share in TV Content Producer - Hollywood Reporter
- ↑ Arkady Rotenberg Acquires Controlling Share In Russian TV Content Producer - Jewish Business News
- ↑ Аркадий Ротенберг купил контрольный пакет акций «Красного квадрата» — РБК
- ↑ Аркадий Ротенберг стал единственным владельцем «Красного квадрата» — Интерфакс
- ↑ В Москве вручили премию ТЭФИ в номинации «Профессии»
- ↑ Группа «Красный квадрат», прежде работавшая с «Первым каналом», снимает проекты для его главного конкурента — ВГТРК — Ведомости
- ↑ "Дни рождения". Коммерсантъ. 2013-02-09.
- ↑ "Дни рождения". Коммерсантъ. 2000-02-10.