Jordan Harbinger

Jordan Harbinger is an American podcaster and businessman focused on providing self help advice to men, originally on how to be a pickup artist – a designation he eventually came to dislike[1] – and later more generally on networking and social skills.

Harbinger received his undergraduate and law degrees from the University of Michigan.[2] He attended law school on a whim.[3] While he was in law school, he and a person who goes by the pseudonym "AJ Harbinger", who was getting his PhD in biology, started coaching other men how to become more confident and how to become pickup artists, and started a podcast called "The Pickup".[2][4] When Harbinger graduated in 2006, he moved to New York City.[4][5] Around that time he and AJ Harbinger formed a company called "The Art of Charm" to turn their coaching into a business; the company was originally based in New York City.[4]

In 2007 Harbinger was hired by a Wall Street firm to work on mortgage-backed securities[3][5] and was laid off after around a year due to the 2007 financial crisis.[2]

By that time "The Pickup" podcast had become popular, and he and AJ Harbinger started focusing full time on the coaching business and formed a company called The Art of Charm.[3][4] In 2010 an app was launched, and by 2011 Harbinger and AJ Harbinger had a radio talk show called "Game On" on both Sirius and XM Satellite that aired on Friday nights.[4] By 2011 the Art of Charm had relocated its headquarters to Los Angeles and had partnered with Johnny Dzubak, a Los Angeles-based touring musician.[2] By that time the company offered week-long "boot camps" that cost $4,000[4] and included field trips to clubs where men taking the course could practice their skills with women, and offered other options like coaching over the phone, a three-day “Attraction Arts” seminar, and a one-day "Get Her Number" session.[6]

By 2015 the Art of Charm was rebranding itself more as a more general self-help business and was using celebrities in its podcasts.[7] [8][9]

In early 2018 the Art of Charm and Harbinger split, and Harbinger started a new podcast under his own name.[10]

References

  1. Altucher, James (May 2018). "Jordan Harbinger: How to Keep Growing and Keep Moving Forward". James Altucher Blog. Retrieved July 10, 2018.
  2. 1 2 3 4 Hicken, Melanie (April 25, 2012). "How this dating school for men grew out of a basement". American Express.
  3. 1 2 3 "Real stores behind the law school crisis". Business Insider. April 20, 2012.
  4. 1 2 3 4 5 6 Reiss, Dawn (February 4, 2011). "How Two Friends Became "The Date Doctors"". American Express.
  5. 1 2 "Jason Harbinger". LinkedIn. Retrieved 4 July 2018.
  6. Becker, Ramie (February 9, 2011). "Rapid-fire Lessons on Dating". Los Angeles Times via Newspapers.com.
  7. Simmons, Michael (June 10, 2015). "11 Ways Remarkable Storytellers Create New Worlds". Time.
  8. Dale, Brady (April 15, 2016). "Pioneer Podcaster Behind 'The Art of Charm' Puts Craft Before Tech". The Observer.
  9. Berg, Madeline (May 10, 2016). "Streaming the stars: The rise of the celebrity podcast". Forbes.
  10. Corcoran, John (12 February 2018). "Jordan Harbinger | How to Recover from a Traumatic Business Breakup - Smart Business Revolution". Smart Business Revolution.
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