Inquisitr

Inquisitr
Type of site
Online news
Available in English
Website inquisitr.com
Alexa rank Positive decrease 2,878 (September 2016).[1]
Commercial Yes
Registration August 6, 2007 (2007-08-06)
Launched 2008 (2008)

Inquisitr is a news and media website privately owned and relaunched after a change of ownership in May 2011. The site views itself as a 'multi-news aggregator' that publishes both trending news and original articles. The news website caters to a global audience, and its newly introduced slogan is "News Worth Sharing."

The website states that it is an "internationally recognized news website read by more than 40 million unique visitors each month."

History

The web domain for Inquisitr was registered on August 6, 2007.[2] The company was founded by former TechCrunch journalist Duncan Riley, whose history of launching web businesses includes the Blog Herald, launched in 2002. In 2004, he launched the blog network Weblog Empire, which in 2005, served as the base site for b5media LLC, of which Riley was a co-founder. The company went on to earn $15 million in profits before eventually being sold at a loss. Riley left the company with an undisclosed settlement after protesting the poor pay of its employees. Inquisitr was eventually put up for sale in 2011, with Riley citing personal reasons for the sale.[3][4][5][6][7]

The current website owner, Daniel Treisman, purchased the website via Flippa.com and invested into growing the company. In the past, Treisman has been invited to speak at events like the NOAH 2015 London Conference, which describes itself as the "preeminent European event where over 2,000 Internet CEOs, executives and investors gain insights into the latest proven concepts, network and establish new business relationships."[8][9] The site's headquarters are located in Brooklyn.

Growth

The website states that it reaches over 40 million readers a month.[10] Daniel Treisman says the majority of its traffic, about 55 percent, comes from mobile web users, while the rest are desktop users.

In an interview with AdExchanger The owner of The Inquisitr says they have been working with ad network company Komoona since 2013.

"[We] find it challenging to devote the time needed to find the right monetization partners and strategies," Treisman said. "There are a lot of moving parts and it feels like we are leaving money on the table due to the lack of time and know-how."[11]

The website ranking system Alexa lists Inquisitr as one of the top 9,000 worldwide based upon traffic. Around 75 percent of the audience is located within Anglophone countries like the United States, Canada, Australia, and the United Kingdom.

References

  1. "inquisitr.com Site Overview". Alexa Internet. Retrieved 2016-09-30.
  2. "Inquisitr.com Whois Lookup - Who.is - Who.is". who.is. Retrieved 2015-11-21.
  3. "We Lost A Blogging Giant Today: Duncan Riley Leaves TechCrunch". Washington Post. Retrieved 2008-05-06.
  4. "Duncan Riley's Inquisitr.com up for sale". TheNextWeb. Retrieved 2011-05-13.
  5. "Duncan Riley quits TechCrunch". Gawker. Archived from the original on 2009-07-31. Retrieved 2008-05-06.
  6. "Tech writer, entrepreneur Duncan Riley sells Inquisitr for $330,000". Startup Smart. Retrieved 2011-05-20.
  7. "Founded by former TechCrunch writer, The Inquisitr sells for $330,000 on Flippa". Fusible. Retrieved 2015-11-23.
  8. "Program London 2015". Noah Conference. Retrieved 2015-11-21.
  9. Burrows, Tim (May 22, 2011). "Website The Inquisitr finds a buyer – and moves out of Australian ownership". Mumbrella. Singapore: Mumbrella Asia Pte Ltd. Retrieved December 9, 2016.
  10. "The Inquisitr". The Inquisitr. Retrieved 2015-05-11.
  11. "Komoona Helps Publishers Sell Non-Direct Inventory". AdExchanger. Retrieved 2015-11-21.
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