Good Relations

Good Relations
Headquarters London, UK
Services Public relations
Number of employees
215
Parent Chime Communications plc
Website Good Relations Group

The Good Relations Group is a London, UK-based group of public relations and communications companies, owned by Chime Communications plc. The group has 215 staff, 172 based in the UK.[1] As well as Good Relations, the group also includes agencies Harvard, MMK and Ptarmigan; some regional offices of Bell Pottinger Group were also rebranded as Good Relations following Bell Pottinger's MBO in June 2012.[2]

The Good Relations Group CEO is former London Olympics communications chief Jackie Brock-Doyle.[3]

Clients

Group clients include Sky, Sony, Vodafone, Unilever[1] and EADS.[4] Until July 2012, it also managed PR for Nintendo.[5]

Prior to the MBO split, notable Bell Pottinger clients won by Good Relations included:

  • BPEX. In September 2007 Good Relations was briefed by BPEX, previously the Meat and Livestock Commission, to run a campaign to raise consumer awareness of the issue. The objective was to show that messages about the plight of pig farmers were reaching consumers in order to persuade supermarkets to increase the price paid to farmers. They came up with the ‘Pigs are worth it’ campaign.[6]
  • PowerPerfector: the energy-consumption reduction technology company appointed Good Relations in September 2009, ahead of the UK government’s 2010 push on carbon reduction.[7]
  • Almac Group: a provider of integrated drug development solutions to the biotechnology and pharmaceutical industries, appointed Good Relations in March 2010.[8][9]

References

  1. 1 2 Luker, Sara. "Chime's post-Bell Pottinger PR venture Good Relations Group takes shape". PR Week, Wednesday, 04 July 2012. Retrieved 20 August 2012.
  2. Barry, Chris. "Bell Pottinger North reborn as Good Relations". TheBusinessDesk.com. Retrieved 20 August 2012.
  3. Farey-Jones, Daniel. "Olympic comms chief Jackie Brock-Doyle to join Chime". PR Week, 14 February 2013. Retrieved 2 November 2013.
  4. Cartmell, Matt. "Public Affairs: EADS places Good Relations on alert". PR Week, 27 July 2012. Retrieved 20 August 2012.
  5. Weber, Rachel. "Nintendo drops PR firm Good Relations". Games Industry International, 18 July 2012. Retrieved 20 August 2012.
  6. "Pigs Are Still Worth It - Pig farmers are asking for your support in getting a fair deal". Pigsareworthit.com. Retrieved 7 December 2011.
  7. Charles, Gemma (18 September 2009). "PowerPerfector appoints Good Relations to PR brief". Marketing magazine. Retrieved 7 December 2011.
  8. "Bell Pottinger subsidiary wins Almac health contract". Zenopa.com. Retrieved 7 December 2011.
  9. O'Reilly, Gemma (5 March 2010). "Almac Group calls in Good Relations for PR support". Prweek.com. Retrieved 7 December 2011.

Good Relations Group

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