Ekrem Jevrić

Ekrem Jevrić
Екрем Јеврић
Born (1961-10-25)25 October 1961
Plav, SR Montenegro, Yugoslavia
Died 4 March 2016(2016-03-04) (aged 54)
New York City, New York, U.S.
Occupation Singer, reality show star, building porter, cab driver
Years active 2010–2016
Known for Song "Kuća poso"
Spouse(s) Igbala Jevrić
Children 4 sons

Ekrem Jevrić (Cyrillic: Екрем Јеврић, pronounced [ɛ̌krɛm jɛ̌ːʋritɕ]; born 25 October 1961 – 4 March 2016) was a Montenegrin American singer and musician based in Yonkers, New York. His YouTube video "Kuća pos'o" (House - Work) earned him instant popularity across former Yugoslavia, due to its perception as camp aesthetic.[1]

The internet phenomenon was noted by BBC[2] and The Independent.[3]

Biography

Ekrem Jevrić was born in Plav, SR Montenegro. He started smoking at age fourteen and his father refused to buy him cigarettes, so he went to Podgorica alone to earn money.[4] After, he went to work in Slovenia.[4] In 1985, he married Igbala Jevrić. He moved to Canada in 1988, and soon after to the United States.[5] The couple has four sons: Enis, Verdin, Hajrudin and Berat.

Jevrić most famous song is "Kuća posô" (Home, work or From home to work), which achieved instant success on YouTube, reaching over 14.5 million views (2 million in first month).[6][7] He recorded his first album, titled Kuća posô in March 2010 He did a photo shoot for Dolce & Gabbana Winter 2011 Collection, positing as an Italian tailor.[1]

At the end of 2010, he took part in the popular Serbian reality show Farma, and ended up third.

Death

On 4 March 2016, Jevrić died in New York City from a heart attack, in a car on his way to work, at the age of 54.[8]

References

  1. 1 2 "Pas do pasa, beton do betona" (in Serbian). Vreme. 29 July 2010.
  2. ↑ "YouTube folk singer reunites ex-Yugoslavia". BBC News. 17 July 2010.
  3. ↑ "How the 'Borat of the Balkans' hit the big time". London, UK: The Independent. 22 July 2010.
  4. 1 2 Jadadin, Edin. Estrada, n. 18, p. 44
  5. ↑ Zvijezda Kanade i Amerike Ekrem Jevrić: Moja pjesma je pjesma o istini (croatian)
  6. ↑ New hit - Ekrem Jevrić (Serbian)
  7. ↑ Bizarre Balkan musician (Slovenian)
  8. ↑ Ovako je izgledala sahrana Ekrema Jevrića! (Serbian)
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